Adidas · Shanghai, SH, CN
Product Manager, Kids FTW
Listed on Adidas’s official careers site. Listed as of October 18, 2026. Check that it is still open and apply there.
Apply on Adidas’s careers site →Job description
Purpose & Overall Relevance for the Organization
Bring consumer and kids’ insights into your concepts
- Execute the category direction
- Work with all creation functions to deliver product concepts
- Create ranges within the category from both a brand and commercial point of view Key Responsibilities: Proactively manage range direction
- Propose a clear direction for the range and how to move it on Show full understanding of the product creation process whilst managing all tasks within the given time frames, with special attention to speed to market
- Work within cross-functional team and with interlinked departments to enable an efficient product creation process with an optimum product outcome Actively analyse business, draw conclusions and propose action steps
- Strong knowledge of product information systems and the interlinking functions – clarity on respective timelines Good level of product expertise to create industry leading products
- Prepare and present your projects with respective audience in mind by using relevant structure and content
- Work on projects and follow up on project development with the support from line manager Key Relationships: Maintain a strong relationship and ensure constant dialogue/feedback with Kids BU Cross-functional team (Design, PD, Materials, Costing, Planning)
Knowledge, Skills and Abilities
- Deliver information clearly and effectively with solid negotiation skills Cooperate well and effectively to maintain trustful relationships
- Work independently as well as part of a team Plan and prioritize daily working time effectively with the ability to work in a fast paced environment
- Knowledge of footwear creation or merchandising
- Strong analytical skills, be solution driven and result oriented
- Ability to travel Passion for sport and passion for kids' FTW Requisite Education and Experience / Minimum Qualifications: College degree, preferably in marketing/business /textile/fashion
- Minimum of 5 years Product Marketing experience with FTW background Experience in kids' products is helpful Basic English reading/writing skill PC skills (MS Office programs, especially PowerPoint and Excel)
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