AI Go-To-Market (GTM) Specialist, STAAT
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Are you a highly organized, execution-driven operator with a passion for delivering measurable impact? Do you thrive in fast-paced environments where priorities evolve and innovation is constant?<br><br>We’re looking for an AI Go-To-Market Specialist to support integrated go-to-market initiatives that help Financial Advisor teams understand, adopt, and scale AI-powered tools and opportunities. In this role, you will combine operational rigor, strong attention to detail, and emerging AI capabilities to drive scalable, high-performing programs and campaigns.<br><br>Key Responsibilities:<br><br>• Own day-to-day program and campaign execution, proactively identifying and resolving blockers<br>• Manage program and campaign calendars, workflows, and asset tracking to ensure seamless, end-to-end execution while partnering across stakeholders<br>• Analyze program and campaign performance (e.g., engagement, adoption and campaign signals) and translate insights into clear, actionable recommendations<br>• Design and execute testing strategies across messaging, content, and delivery approaches to continuously optimize engagement and outcomes<br>• Continuously improve processes and workflows, applying AI tools where possible, to enhance speed, quality, and scalability of delivery<br>• Contribute to the development of documentation, playbooks, and best practices that support awareness and adoption among Advisor Teams and a high-performing GTM engine <br>• Support broader digital marketing and prospecting platform initiatives as needed <br>• Maintain disciplined attention to detail while managing multiple concurrent campaigns and deadlines