Sr/ Brand Manager - Renal

Job description

Job Description

Summary Sr/Brand Manager - Renal Location : Taipei #LI-Hybrid Want to bring a new medicine to market and see the difference it makes for patients? Join Novartis as a Brand Manager. Our purpose is to reimagine medicine to improve and extend people's lives. You'll get the scope to own a launch, real visibility with regional teams, and a culture that supports curiosity and growth.

Major Accountabilities: Lead brand strategy and launch planning as part of the Integrated Brand and Launch Teams. Carry out, track and analyse tactical plans that drive brand growth and market share. Develop promotional activities that follow internal SOPs and the Code of Conduct. Manage brand budgets, forecasts and the marketing mix to make sure spending pays off. Gather market and customer insights to find new opportunities.

Work with Medical colleagues to identify key centres, KOLs and patient needs in your territory. Make sure all safety and regulatory communications to healthcare professionals are compliant.

Requirements

At least

• 5 years of brand management experience in pharma industry New product launch experience, with strong launch skills and demonstrated track record in launch Renal, Specialty,or rare disease experience a plus
• Proven leadership skills, with experience coaching and motivating a team Proven exceptional external customer focus and building strong relationship with KOLs.

Ability to bring strategy to life through execution. Proven ability to work cross-functionally.

Skills

Desired Asset Management, Change Agility, Commercial Excellence, Cross-Functional Collaboration, Customer-Oriented, Digital Marketing, Healthcare Industry, Influencing Skills, Marketing Strategies, Negotiation, Operational Excellence, Product Lifecycle Management (PLM), Product Marketing, Product Strategies, Stakeholder Engagement, Stakeholder Management, Strategic Alliances, Therapeutic Knowledge