[L'OREAL Taiwan] Sr. Product Manager / Product Manager - 3CE

Job description

Key Responsibilities

Brand & Product Strategy : Orchestrate high-profile product launches across key makeup categories (Face, Eye, Lip) and drive the sustained growth of Maybelline’s iconic pillar franchises.

Consumer & Market Intelligence

Continually analyze consumer insights, social media trends and competitor activities to identify market gaps and make strategic recommendations to management.

O+O 360° Activation

Develop and execute integrated marketing campaigns (O+O/Digital/Social/Retail) to build engaging, trend-setting consumer experiences that drive both brand equity and sell-out.

Execution Excellence

Ensure flawless execution of all marketing touchpoints—including digital media, PR events, influencer advocacy collaborations, and high-impact retail podiums—strictly meeting launch timelines.

Cross-functional Collaboration

Mobilize and partner closely with Sales, E-Commerce, and Supply Chain, as well as creative and media agencies, to align commercial strategies and promotional calendars.

Business & Financial Management

Manage the A&P budget with high efficiency, optimize ROI, and collaborate with Demand Planner to ensure high sales forecast accuracy.

Leadership Presentations

Consolidate marketing performance data and future strategies into clear, impactful presentations for senior leadership.

Requirements

Industry Experience : 8+ years of solid product marketing or brand management experience, ideally within Beauty, FMCG, or fast-paced consumer-centric industries.

Strategic & Execution Balance

Strong strategic thinking capability paired with a hands-on approach and a sharp eye for execution details.

Entrepreneurial & Creative Spirit

A self-starter mindset with high creative agility, passionate about bringing bold, innovative ideas to life.

Resilience & Agility

Ability to thrive under pressure, manage ambiguity, and multitask effectively in a highly dynamic, fast-paced environment.

Communication & Influence

Excellent written and verbal English communication skills, with a proven track record of effectively presenting to and influencing senior stakeholders.

People Management (Preferred)

Previous experience in supervising, mentoring, or leading junior team members or interns is preferred.

Qualifications

Bachelor