Digital Marketing Manager at Conrad Dubai

Job description

Exceptional Hospitality Starts with You Picture yourself brightening someone’s day. When you join our hotels team, that’s exactly what you’ll do every time you come to work! Digital Marketing Manager at Conrad Dubai – Join our award-winning team and lead innovative digital strategies that elevate our luxury brand, strengthen online engagement, and drive direct bookings. Through compelling content, performance marketing, and seamless digital experiences, you’ll help guests discover Conrad Dubai and inspire memorable stays from the very first click – you’re spreading the light and warmth of hospitality by delivering memorable experiences that make the stay for every guest.

Responsibilities

Here’s what you’ll do during a typical day as a Digital Marketing Manager at Conrad Dubai: Develop Digital Marketing Strategies: Create and execute strategies aligned with the hotel’s commercial objectives, brand positioning, and revenue targets.

Manage Paid Advertising

Plan and optimise campaigns across Google Ads, Meta, LinkedIn, and other platforms to drive awareness, engagement, bookings, and revenue.

Promote Hotel Experiences

Develop seasonal and always-on campaigns for Rooms, Restaurants, Brunches, Pool Experiences, Spa, Wellness, Events, E-Gift Cards, and E-Shop.

Optimise Campaign Performance

Manage audience targeting, remarketing, A/B testing, budgets, and conversion optimisation to maximise ROI and advertising effectiveness.

Manage OTA Platforms

Collaborate with Revenue Management and Commercial teams to optimise hotel listings, content accuracy, promotional offers, visibility, and bookings across third-party platforms.

Drive Spa and Wellness Revenue

Manage spa digital campaigns and online booking platforms to increase awareness, appointments, conversions, and repeat visits.

Optimise F&B Reservations

Oversee SevenRooms digital performance, enhancing reservation journeys and campaigns for restaurants, brunches, and pool experiences.

Generate Event Leads

Develop and optimise digital campaigns for MICE, corporate events, weddings, social celebrations, and group bookings, tracking enquiries through to confirmed business.

Maintain Website Excellence

Ensure hotel websites and approved digital platforms feature accurate information, compelling visuals, current offers, and seamless booking journeys.

Enhance WhatsApp Marketing

Drive campaign performance, improve enquiry handling, and track conversations, bookings, conversions, and attributed revenue.

Manage CRM and Email Marketing

Deliver targeted email campaigns, newsletters, and guest re-engagement initiatives to encourage repeat bookings and cross-selling while maintaining database accuracy and consent compliance.

Coordinate Social Media Content

Partner with Marketing and creative teams to align paid campaigns, organic content, photography, and promotional assets with luxury brand standards.

Strengthen Online Reputation

Monitor digital listings, search visibility, and guest feedback trends to maintain accurate information and a consistent luxury brand presence.

Analyse Digital Performance

Use Google Analytics 4, Google Tag Manager, Looker Studio, and advertising dashboards to track conversions, revenue attribution, ROAS, ROI, CPA, and CPL.

Deliver Performance Reports

Prepare weekly, monthly, and quarterly reports with actionable insights, budget updates, campaign results, and recommendations.

Collaborate Across Departments

Work closely with Marketing, Commercial, Revenue Management, Sales, F&B, Spa, and Operations teams to align campaigns with business priorities.

Ensure Brand and Data Compliance

Maintain Hilton brand standards and ensure digital campaigns, guest databases, and communications meet corporate policies and applicable privacy requirements.

Drive Digital Innovation

Identify emerging technologies, hospitality trends, competitor activity, and new opportunities to enhance digital engagement and commercial performance.

Champion Exceptional Guest Experiences

Ensure every digital touchpoint reflects Conrad Dubai’s luxury positioning through thoughtful communication, attention to detail, and seamless guest journeys.

Qualifications

What It Takes to Make the Stay At Hilton, our core values are the driving force behind our success and shape the qualities we look for in every team member. As part of the award-winning Conrad Dubai team , you’ll bring these values to life through thoughtful service, attention to detail, and memorable experiences that define luxury hospitality. A passion for spreading the light and warmth of Hospitality . Acting with Integrity and always doing the right thing.

Inspiring others through Leadership . A belief that Teamwork drives the best outcomes. A sense of Ownership and accountability. And a focus on the Now , bringing urgency and discipline to every moment, knowing it can make a lasting impact.