Commercial Manager

Job description

Exceptional Hospitality Starts with You Picture yourself making a real impact on the success of a hotel. When you join our Hotels team, you help shape the commercial strategy that drives performance, strengthens market position, and creates value for both our guests and the business.

Responsibilities

Drive the commercial strategy

Support the development and execution of the hotel’s commercial strategy across sales, revenue, marketing, and business development, aligned with the hotel’s overall business objectives.

Maximize revenue and profitability

Identify opportunities to optimize revenue, improve business mix, strengthen demand, and maximize profitability across all key market segments.

Analyze performance and market trends

Monitor hotel performance, market conditions, competitor activity, and business trends to identify opportunities and recommend actions that support commercial growth.

Lead commercial planning

Participate in regular commercial and business reviews, using data and insights to evaluate performance, identify gaps, and develop action plans to achieve targets.

Drive cross-functional alignment

Work closely with Sales, Revenue Management, Marketing, and Operations teams to ensure pricing, sales activities, promotions, distribution, and marketing initiatives are aligned and support the hotel’s commercial objectives.

Develop business opportunities

Identify new revenue opportunities, strengthen relationships with key accounts and partners, and support initiatives that drive demand across corporate, leisure, group, and other relevant segments.

Strengthen market positioning

Stay informed on market developments, competitor activity, customer trends, and emerging opportunities to maintain a strong and competitive position in the market.

Use data to drive decisions

Leverage commercial reports, forecasting, market intelligence, and performance data to support informed decision-making and continuous improvement.

Qualifications

Bachelor’s degree in Business Administration, Marketing, Sales, Hospitality Management, or a related field preferred. 4–6 years of relevant experience in sales, commercial, or business development roles, preferably within the hospitality industry. Proven experience in hotel sales and commercial operations, with a strong understanding of key market segments and business mix. Strong knowledge of sales and commercial practices, with good understanding of revenue and market dynamics.

Excellent communication, negotiation, and relationship-building skills. Professional certifications in Sales, Revenue Management, Commercial Management, or Hospitality are an advantage.