Senior Marketing Specialist

Job description

About the Role

As a CBRE Marketing Sr. Analyst (aka Sr Marketing Specialist, Business Development), you will be responsible for the creation and project management of business development pursuits. This includes cross collaboration to gather and generate content, researching properties and clients, making recommendations for services and resources, keeping projects and teams on schedule, meeting deadlines and communicating with key business partners.

This job is part of the General Marketing job function. They are responsible for the development and execution of marketing programs that support the organization’s products and services.

What You’ll Do

• Responsible for pursuit development, ensuring integrity of all content, project management, reviews, schedules, communication with cross functional business lines, writing executive summaries/proposal content and directing submission of the final proposal.
• Ability to lead, manage, and prioritize projects; meeting deadlines in a fast-paced, deadline-driven environment and is comfortable enforcing timelines across internal resources.
• Writes, develops, and edits proposal and presentation content, Request for Proposal responses, and other interactive marketing and pitch materials for new business development.
• Performs quality assurance measures by reviewing and proofing for errors or unacceptable standards.
• Crafts creative messaging, themes, and key differentiators around the win strategies to tell a unique story in pursuit results.
• Attends and actively contributes to kick-off strategy, status, follow-up/debrief, and presentation preparation meetings.
• Works closely with graphic design team to develop client-specific design approaches. Acts as a liaison between brokers and designers to determine the appropriate branding and messaging for presentations/proposals
• Create a wide variety of marketing materials for brokers and senior leadership, demonstrating the CBRE brand and style, as well as client presentations/proposals.
• Make light design edits to existing materials and/or work-in-progress as needed.
• Proofread drafts and provide quality control on projects.
• Interviews brokers, subject matter experts, and other team members across the organization to elicit the knowledge required to generate content.
• Collaborate with others on our team. Build trust and great working relationships with our sales professionals, stakeholders and platform partners.
• Support additional initiatives as needed.
• This position is 5x/week on site in our CBRE El Segundo, CA office.

What You’ll Need

• Bachelor's Degree preferred with minimum of 4-5 years of relevant experience. In lieu of a degree, a combination of experience and education will be considered.
• Experience with RFPs and various proposal formats.
• Prior experience with data visualization tools.
• Experience in making presentation decks.
• Broad knowledge of Marketing Research and some knowledge of several job disciplines within the function.
• Understanding existing procedures and standards to solve slightly complex problems.
• Ability to analyze possible solutions using technical experience to apply appropriate judgment and precedents.
• In-depth knowledge of Microsoft Office Products. Examples include Word, PowerPoint, Excel, Outlook, etc.
• Working knowledge of Adobe Creative Cloud (esp. InDesign)
• Strong people and communication skills with a positive and inquisitive mindset.
• High attention to detail, accuracy, and quality in all deliverables.
• Ability to manage a high volume of work, prioritize effectively, and meet tight deadlines.
• Strong time management skills with the ability to handle multiple projects simultaneously.
• Demonstrate efficiency, speed, and reliability in a fast-paced environment.
• Applicants must be currently authorized to work in the United States without the need for visa sponsorship now or in the future.

Why CBRE? When you join CBRE, you become part of the global leader in commercial real estate services and investment that helps businesses and people thrive. We are dynamic problem solvers and forward-thinking professionals who create significant impact. Our collaborative culture is built on our shared values — respect, integrity, service and excellence — and we value the diverse perspectives, backgrounds and skillsets of our people.

At CBRE, you have the opportunity to chart your own course and realize your potential. We welcome all applicants.

Applicant AI Use Disclosure

We value human interaction to understand each candidate's unique experience, skills and aspirations. We do not use artificial intelligence (AI) tools to make hiring decisions, and we ask that candidates disclose any use of AI in the application and interview process. CBRE carefully considers multiple factors to determine compensation, including a candidate's education, training, and experience. The minimum salary for the Senior Marketing Specialist position is $80,000 annually [or $38.46 per hour] and the maximum salary for the Senior Marketing Specialist position is $90,000 annually [or $43.27 per hour].

The compensation that is offered to a successful candidate will depend on the candidate's skills, qualifications, and experience. Successful candidates will also be eligible for a discretionary bonus based on CBRE's applicable benefit program.

Equal Employment Opportunity

CBRE is an equal opportunity employer that values diversity. We have a long-standing commitment to providing equal employment opportunity to all qualified applicants regardless of race, color, religion, national origin, sex, sexual orientation, gender identity, pregnancy, age, citizenship, marital status, disability, veteran status, political belief, or any other basis protected by applicable law.

Candidate Accommodations

CBRE values the differences of all current and prospective employees and recognizes how every employee contributes to our company’s success. CBRE provides reasonable accommodations in job application procedures for individuals with disabilities. If you require assistance due to a disability in the application or recruitment process, please submit a request via email at [email protected] or via telephone at +1 866 225 3099 (U.S.) and +1 866 388 4346 (Canada).

CBRE, Inc. is an Equal Opportunity and Affirmative Action Employer (Women/Minorities/Persons with Disabilities/US Veterans)