Area Sales Manager -Performance Tapes, North India
Listed on Avery Dennison’s official careers site. Posted September 28, 2026. Check that it is still open and apply there.
Apply on Avery Dennison’s careers site →Job description
Commercial Responsibilities
Increasing revenue by achieving sales objectives in existing & new accounts. Create and manage territory and account strategies to deliver on price and product mix objectives. Provide product recommendations, samples, technical support, pricing and service information on demand. Provide product quotes and actively utilize value-selling tools and skills. Establish pricing programs and strategies. Secure optimum product positioning within target accounts.
Uncover and assess customer needs and develop and execute Value Proposition (Aligning Value). Demonstrate products and/or services and provide assistance in the best application of product and/or services.
Territory Development
Participate in territory planning, customer planning and territory reviews. Develop and present SWOT analysis and make recommendations on products and growth opportunities. Proactively identify new business partners using screening techniques, referrals, and prospecting to potential customers within territory. Experience in accurately forecasting and managing the sales of a high growth business. Prepare monthly and quarterly sales reports and submit their findings and analysis to the team and management.
Develop a thorough understanding of market conditions (e.g., current customers, potential customers, competitors) in assigned territory, and develop a strategy to achieve revenue goals. Conduct territory analysis and planning to enable appropriate allocation of time to accounts and customers. Maintain customer profiles and supply agreements.
Channel Management
Channel or Key Accounts Specific: Responsible for selling to a designated channel. May identify new opportunities within the channel for potential business. Also responsible for needs analysis, development, negotiation, sale, delivery, and post-sale services to a group of clients. Responsible for securing and maintaining distribution of products and/or services and maintaining effective agreements. Use channel management skills to plan and execute channel marketing/growth programs for the distributors.
New Product Launch
New product Development along with Product Management & NPD for the potential enquiries from the customers / Market. Promote and launch our new product lines by coordinating with internal and external partners.
Qualifications
Minimum Qualifications
Education: Bachelor of Engineering / Degree in Chemical or equivalent; preferably Masters in Business.
Experience
5 to 8 years (In Techno-Commercial sales, Industrial Consumables sales, Industry: Automotive/Tapes/Electronics) Fluent in English, Hindi.
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