Director, Product Management (Demand & Advertiser Experience)

Job description

About the role and team Uber Ads seeks an experienced product leader to own the Advertiser Experience for a rapidly growing advertising platform. This leader will be responsible for how advertisers engage with the platform — from creating and managing campaigns through understanding performance, measurement and attribution. This is a significant build and scale opportunity. The platform is still early in its evolution, creating substantial white space for a leader who can bring best practices from a sophisticated performance advertising ecosystem while determining what needs to be built specifically for our business.The role encompasses both Enterprise and SMB Ads Managers.

The role will have meaningful business impact

improving the advertiser experience and accelerating advertiser demand directly influences the growth and revenue trajectory of the ads business.

What you’ll do Own the Strategy

Define the product vision, strategy, and roadmap for advertiser demand and advertiser experience.

High Quality Execution

Build state of the art advertiser tooling. The high order focus on ENT is configurability & reporting, vs SMBs will focus on ease of use.

Lead the Advertiser Journey

Own the end-to-end experience across campaign creation, self-service tooling, reporting, measurement, and attribution.

Drive Advertiser Performance

Build products that make it easier for advertisers to launch campaigns, understand results, and maximize ROI.

Advance Campaign Optimization

Develop and mature campaign-level optimization capabilities as the platform scales.

Shape What We Build

Identify critical product gaps and determine where to build differentiated capabilities versus leverage proven industry approaches.

Bring Best-in-Class Expertise

Apply learnings from scaled performance advertising platforms while adapting them to Uber’s evolving Ads business.

Lead Cross-Functionally

Partner across Engineering, Data Science, Design, Sales, and business teams to accelerate advertiser adoption and demand.

Build & Lead the Team

Develop a high-performing Product team while establishing the vision and operating model for the function.

Drive Business Impact

Grow advertiser demand, performance, and revenue through a more sophisticated and effective advertiser platform.

Basic Qualifications

Ph.D., M.S., or Bachelor’s degree in Math, Economics, Statistics, Engineering, Computer Engineering, or a related quantitative field. Minimum of 10 years of experience, including 5 years of leading other leaders. Minimum of 10 years of product management experience with a history of delivering successful 0-to-1 advertiser-facing products, with experience across areas such as campaign creation, advertiser tooling, reporting, measurement, attribution, or optimization.

Demonstrated experience building products for performance advertisers, with a strong understanding of how advertisers launch, measure, and optimize campaigns against measurable business outcomes. Proven success taking multiple products or major capabilities from 0→1 through scale, including defining strategy, prioritizing in ambiguity, and delivering measurable advertiser or business impact.

Preferred Qualifications

Experience building advertiser products within a large-scale, closed/walled-garden advertising ecosystem. Experience owning a broad advertiser portfolio spanning multiple areas such as campaign creation, self-service, reporting, measurement, attribution, and optimization. Deep expertise in campaign optimization, measurement, attribution, or performance reporting products. Demonstrated ability to define a multi-year advertiser product strategy and roadmap and align technical and business teams behind it.

Strong technical fluency and experience using data, experimentation, and complex advertising systems to inform product decisions. Track record of partnering across Engineering, Data Science, Design, Sales, and business leadership to deliver complex products at scale.

Responsibilities

For New York City, NY-based roles

The base salary range for this role is USD $288,000 per year - USD $320,000 per year.

For San Francisco, CA-based roles

For all US locations, you will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. All full-time employees are eligible to participate in a 401(k) plan. You will also be eligible for various benefits.