Content Writer

Job description

TCS is hiring Content Writing Location – Hyderabad About the Role: The role of Manager Scientific Writing involves updating / creating and reviewing scientifically / medically accurate content for commercial and medico-marketing assets such as newsletters, RTEs, civics, social media posts, websites, digital and print brochures, banners, etc. This person will be required to update the content for existing / new assets for Sponsor Brand / products such that they reflect the most recent changes to Important Safety Information (ISI) / Prescribing Information (PI) / Other reference documents.

These updates need to be consistent with the stringent MLR guidelines and specifications (Medical- Legal-Regulatory). This role will be a part of Studio Operations and will have to demonstrate strong collaboration with colleagues across all Sponsor sites (India, US, Ireland and Mexico), operate in a metricized environment, maintain highest quality standards, and live Sponsor values and behaviours every day.

Key Responsibilities

Develop and review scientifically accurate, engaging, and compliant promotional materials including iCVAs, brochures, digital campaigns, Emails, social media posts, banners etc. As a SME, to engage with content owners to gain a comprehensive understanding of the brand strategy and the corresponding content plan and messaging. Ensure messaging is consistent with brand strategy and aligned with approved product positioning.

Partner with cross functional teams including creative to plan and execute content strategy across the brand journey stages in different platforms. Support omnichannel content planning by identifying opportunities to repurpose scientific content for multiple formats and platforms targeting different audiences. Contribute and develop modular content models. Monitor and interpret label updates and ensure timely content revision across all promotional assets.

Liaison with editorial, creative and regulatory teams to ensure alignment of promotional content with latest approved label. Manage and mentor junior writers, providing guidance and training on commercial writing, label integration and compliance standards. Develop and maintain label update checklists, to ensure consistency of the updates across materials. Partner with scientific writers, creative and digital teams to ensure efficient, high-quality content development workflows.

Essential Requirements

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Qualifications

BACHELOR OF PHARMACY, BACHELOR OF SCIENCE ( B.Sc Degree ), BACHELOR OF SCIENCE (B.Sc), M.SC., MASTER OF PHARMACY