App Media Marketing - (AppsFlyer, Adjust, Branch, Singular, or Kochava)

Job description

MMPs App Media Marketing experience in brand or agency’s digital marketing team Experience with MMPs such as AppsFlyer, Adjust, Branch, Singular, or Kochava. Strong understanding of mobile attribution methodologies and conversion tracking. Knowledge of SKAdNetwork (SKAN), AdAttributionKit, and App Tracking Transparency (ATT). Hands-on expertise in managing high-value campaigns across Google & Apple advertising platforms Excellent MS Office skills to create reports, dashboard & PPTs Understanding App Store Optimization (ASO) best practices.

Experience with Apple Custom Product Pages (CPP) and Product Page Optimization (PPO). Knowledge of Google Play Store Listing Experiments and conversion optimization. Strong hold on Marketing fundamentals to help client drive maximum out of their digital Ad spends

Qualifications

BACHELOR OF COMPUTER APPLICATION, BACHELOR OF COMPUTER SCIENCE, BACHELOR OF ENGINEERING