Head of Content

Job description

Key Responsibilities

Content Strategy & Vision Define and lead the content strategy for TCS.com to reflect the brand’s voice, value proposition, and business priorities. Build a future-ready content framework aligned to user journeys, SEO, and marketing goals. Collaborate with business units, marketing, and CX leaders to map content to the enterprise buyer journey. Content Creation & Curation Oversee the planning and development of high-quality, thought leadership, industry, service, and innovation content.

Lead the editorial direction for strategic pages, including homepage, industry/service sections, campaigns, and innovation showcases. Ensure a balance of corporate messaging and storytelling that resonates with CXOs, analysts, and decision-makers globally. Governance & Operations Establish content governance processes including editorial calendars, review workflows, and brand voice guidelines. Collaborate with the web operations, design, UX, SEO, and analytics teams to deliver consistent, optimized experiences.

Own the content quality and compliance across geographies, domains, and touchpoints on the site. Leadership & Collaboration Lead a team of content strategists, writers, editors, and agency partners. Liaise with global business stakeholders to prioritize content needs and drive alignment. Evangelize content thinking across TCS’s digital ecosystem, from microsites to campaign landing pages.

Qualifications & Experience

12–18 years of experience in digital content strategy, editorial leadership, or digital marketing in a global enterprise/B2B environment. Proven experience in leading content for large websites or corporate platforms (preferably in IT/Tech/Consulting domain). Strong understanding of SEO, web analytics, UX writing, and CMS platforms (AEM preferred). Excellent leadership, communication, and stakeholder management skills.

Qualifications

BACHELOR OF ENGINEERING