MCU Solution Strategy

Job description

【Background of Recruitment】 Renesas keeps key position in worldwide Automotive MCU market since long time, and aims to grow more for the future as a solid ground of Renesas business. We Automotive MCU Strategy & Marketing team play a key role by creating winning strategy / strong MCU products & solution packages based on Market trend analysis, identifying Renesas position, competitor movement. We are looking for new colleague who have strong motivation to create winning scenario for Renesas based on Market intelligence in worldwide automotive MCU market with us. 【Job Description】

• Market research and Strategy building for Automotive MCU Solution ・Research / analyze automotive MCU market by application segment and create report for future market trend ・Research / analyze Renesas and competitor positioning in automotive MCU market (market share, benchmarking) ・Establish the Solution strategy (SW, Tool and Eco-system) and Solution portfolio for Renesas Automotive MCU projects based on the market analysis
• Automotive MCU Product & Solution Planning and Go to Market Plan
• Based on product strategy, create NPI plan of the solution package for Automotive MCU products. ・Product & Solution promotion, result analysis and feedback to new product & solution idea

Qualifications

【MUST】 ・English skill for global communication (within Renesas and with customer) ・Working experience in automotive electrical control arena ・Good understanding to embedded system development workflow and tools ・Basic knowledge of automotive MCU product 【WANT】 ・Working experience of product planning or technical support for automotive MCU ・Working experience in Product Marketing, Market Analysis, Strategic Marketing for MCU