SG Campus Recruitment - Application Product Manager

Job description

Department Overview

NetEase is a globally renowned game developer and publisher. As a core business unit under NetEase, the Game Application and Platform Development Group consistently explores new opportunities and technological innovations across the gaming ecosystem and broader internet industry. We have launched a suite of industry-leading, award-winning products favored by massive global user groups. Our flagship products for the Chinese market include UU Booster, MuMu Player, BUFF Market and UU Remote.

We are also aggressively expanding our global footprint, exploring innovative AI Agent technologies and launching a wide range of well-received gaming tools and trading platforms for overseas users. Focused on the development of commercial internet applications, our team serves the worldwide gaming community with a cumulative user base of hundreds of millions. Application Product Manager

What You Will Do

Create brand-new internet platform products or iterate on existing projects to deliver products that prioritize user experience.​ Research into and provide insights into global industry trends, identify emerging market opportunities, and incubate new products to explore and capture new market segments. Monitor competitor dynamics, define product positioning, roadmap and overall product strategies to maintain market competitiveness.

Analyze user feedback, extract core user needs and demands, and drive the continuous iterative optimization of products. Design and iterate user growth strategies, and support cross-functional teams in product promotion and brand outreach. Track core product data metrics, formulate data-driven operational strategies, and maximize product value and market influence. Develop comprehensive product monetization strategies to drive sustainable revenue growth.

Job Requirements

Bachelor’s degree or higher, with an expected graduation date in 2027. Exhibit outstanding logical reasoning, verbal communication and cross-team collaboration skills. Possess sharp market observation and analytical capabilities, with a strong aptitude for identifying user pain points and core needs. Have solid data analysis competencies, capable of leveraging data to pinpoint product and operational problems and support data-driven decision-making.

Maintain strong intellectual curiosity and excellent learning aptitude with a proactive attitude to embrace challenging work assignments. Have a genuine passion for the gaming and internet industries. Fluent in English and Chinese (written and spoken), with the ability to collaborate effectively with regional teams and stakeholders.