Associate Manager, Channel Development Management

Job description

Company

Nestlé Location: Nile Cluster - Egypt Position Summary: Develop the sub- channel strategy, design the AVA plans & programs to drive distribution, optimize TTS spending, and enhance channel growth and profitability.

Responsibilities

Deliver our Perfect Store plan identifying relevant growth potentials via customer analysis and implement/develop actionable measures Design Picture of Success for our key customers in regard of shelf, secondary placement and promotion efficiency Lead Customer Management projects with key customers Equip Sales Teams with relevant materials and tools and train/steer them to efficiently execute perfect store related topics.

Support development of annual trade negotiations. Close collaboration with multiple functions internally and external stakeholders Developing annual channel plans that delivers on category/brand sales and in-store execution objectives. Transforming category/brand strategy into profitable shopper engagement programs and promotions at channel level. Setting Picture of Success guidelines and implementation across categories/channels.

Develop channel portfolio and MSL at sub-channel and regional level. Monitor & ensure proper in-store visibility guidelines by retail environment. Planning of new product launches and setting KPIs and display guidelines for every channel. Participate in Demand forecasting process by providing relevant channel/category data to ensure setting accurate forecast figures in the Integrated Business Planning process.

Requirements

+3 to 5 years’ experience in Sales/Trade Marketing Must have worked as field sales TT & at least 3 years between General Trade, Field Sales Management & Sales operations). Strong knowledge of Nestle portfolio strategy, & TT Specific measures (MSL, Efficiencies, drop size, etc.) , driving direct distribution & in call execution.

Responsibilities

Support development of annual trade negotiations.