Sr. Manager, Channel Strategy and Development, E-commerce

Job description

What You'll Do

You will be in-charge of e-commerce strategy and performance, driving online channel growth through platform strategies, customer engagement models and digital execution frameworks ​ You will work with a multi-market scope that includes China, Japan and ASEAN markets, with a potential to expand to India in the future ​ You will be responsible in defining regional e-commerce strategy across platform and business model and developing channel-specific value propositions and digital growth strategies ​ You will manage business planning and expansion, drive campaigns, promotions and platform partnerships, online performance review, customer, product strategy integration and utilize insights to optimize customer engagement

What Will Set You Apart: You must have a solid understanding of e-commerce including marketplaces, D2C and platforms dynamics ​ You must have expertise in digital shelf management, content optimization and conversion drivers ​ You must have the ability to manage online pricing, promotion and campaign execution to drive traffic and sales ​ You must have the ability to manage online pricing, promotions and campaign execution to drive traffic and sales ​ You must have excellent analytical capability across traffic, conversion and basket size and ROI metrics ​ You must have a solid experience in managing channel performance and growth and customer relationships

What We're Looking For: You must have a Bachelor's Degree in Business, Marketing or related field ​ You must have at least 8-12 years of experience in e-commerce, digital or commercial roles (.e g..

TUHU, JD, T-Mall) ​ You must have a solid experience in managing online sales channels and platform performance; digital campaign experience is a plus ​ You must be knowledgeable in digital analytics and reporting tools Goodyear is one of the world's largest tire companies. It employs about 63,000 people and manufactures its products in 48 facilities in 19 countries around the world. Its two Innovation Centers in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop state-of-the-art products and services that set the technology and performance standard for the industry.

For more information about Goodyear and its products, go to www.goodyear.com/corporate Goodyear is an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to any characteristic protected by law.