Senior Lifecycle Marketing Lead, App Store

Job description

At Apple, we believe in the power of apps to enrich people's lives. The App Store is the world's most vibrant and innovative app marketplace, connecting developers with hundreds of millions of users every week. We are seeking a highly motivated, strategic and analytical Senior Lifecycle Marketing Lead to join our App Store team. In this role, you will be the foremost expert on the App Store user journey. You will be responsible for deeply understanding the end-to-end user lifecycle, identifying untapped opportunities, and championing the creation of new experiences that drive meaningful, sustainable growth for the business.

Sitting at the intersection of product, marketing, data science, and AI, you will orchestrate strategies across Apple's owned channels and beyond. By leveraging user signals and advanced machine learning models, you will help us deliver the right message and experience to the right user at the perfect time.