Lifecycle Marketing Manager, Google Gemini

Job description

info_outline About the job Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base.

This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end. As Lifecycle Marketing Manager for Gemini, you will manage and execute CRM strategies that drive user growth across Gemini's Apps. In this role, you will work closely with stakeholders across marketing, product, policy, support, and engineering, as well as agencies/vendors, to design and deliver communications and experiences that educate and delight Gemini users at key moments in their lifecycle.

You’ll help users discover and adopt Gemini’s most helpful features and make using AI a delightful experience. In doing so, you will also bring an insights and data-led approach to customer marketing efforts across the team.