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Xiaomi · 北京

# 产品营销策划

北京 

Listed on Xiaomi ’s official careers site. Posted July 22, 2026. Check that it is still open and apply there.
[Apply on Xiaomi ’s careers site →](https://xiaomi.jobs.f.mioffice.cn/index/position/7665180825734334761/detail)

[OpenNash Jobs](https://jobs.opennash.com/) / [Xiaomi ](https://jobs.opennash.com/companies/xiaomi/) / 产品营销策划

## Job description

-负责旗舰产品线策略制定、调研牵引、卖点挖掘与包装，组织各模块根据目标进行项目共创 -组织手机产品营销场景的挖掘与内容制作 -产品站、发布会PPT、卖点视频、TVC等传播物料的核心创意与内容策划 -看顾核心营销内容及物料，保证品牌形象、营销质量 -横向联通各部门资源，拉通关键策略及动作，为同一目标负责

## Qualifications

本科及以上学历，市场营销、传媒、商业管理等相关专业优先 8年以上市场营销经验，3C行业优先，有手机产品背景优先 有成功策划并执行大型全球化营销活动的完整案例 有一定中英文的文案能力 沟通能力强，有责任心

## At a glance
- Posted by the employer: Jul 22, 2026
- First seen by OpenNash: Oct 19, 2026
- Last checked: Oct 19, 2026
- Listed for: 89 days
- Location: 北京[Apply on Xiaomi ’s careers site →](https://xiaomi.jobs.f.mioffice.cn/index/position/7665180825734334761/detail)

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OpenNash lists jobs from employers’ own careers sites and does not handle applications.
Dates come from the employer where stated; “first seen” and “last checked” are our own observations.

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