[Skip to main content](#main-content) [OpenNash Jobs](https://jobs.opennash.com/) [Hiring report](/reports/hiring/) · [All Wise jobs](https://jobs.opennash.com/companies/wise/) · [Search jobs](/search/) Wise · London, United Kingdom # Senior Data Analyst - CRM Analytics London, United Kingdom Full-time Senior individual contributor Data & Analytics Listed on Wise’s official careers site. Posted July 17, 2026. Check that it is still open and apply there. [Apply on Wise’s careers site →](https://jobs.smartrecruiters.com/Wise/744000138396514-senior-data-analyst-crm-analytics) [OpenNash Jobs](https://jobs.opennash.com/) / [Wise](https://jobs.opennash.com/companies/wise/) / Senior Data Analyst - CRM Analytics ## Job description We are seeking an experienced data analyst to join our CRM Analytics team, supporting both Personal and Business customer segments. As a key member of the Marketing Analytics organisation, you will report to the Manager of CRM Analytics and play a critical role in driving our lifecycle marketing capabilities through rigorous data analysis and actionable insights. This is a high-impact role where you'll collaborate closely with our CRM, Product, Data Science, and Growth teams. You will help define and execute the measurement framework for CRM initiatives, ensure data quality is top-notch, and provide analytical expertise to truly optimise customer engagement strategies. Your work will directly influence how we acquire, engage, and retain customers by building and running data-driven CRM programs. ### Key Responsibilities Translate complex business questions into clear analytical frameworks, delivering insights that directly drive strategic decisions. Design and execute in-depth analyses to evaluate campaign performance, customer segmentation, and engagement patterns across the customer lifecycle. Apply advanced testing methodologies (A/B testing, incrementality) to measure and significantly improve the effectiveness of CRM campaigns. Develop and maintain critical dashboards and reporting tools that track key CRM metrics and provide actionable insights for marketing teams. Collaborate closely with Analytics Engineering, CRM technology, and Product teams to ensure data integrity and help define requirements for new initiatives. Build and optimise customer segmentation models to enhance targeting and personalisation strategies. Contribute to the development of the overall CRM analytics strategy and measurement framework. ### Required Qualifications Proven, hands-on experience in marketing analytics, specifically within CRM or lifecycle marketing domains. You'll need a strong technical skillset, especially advanced SQL proficiency to handle complex data manipulation in a modern data warehouse (like Snowflake). Experience with data modeling (dbt) and visualisation tools to create insightful and easy-to-digest dashboards and reports. Comfortable with a programming language such as Python or R for data analysis. Solid understanding of experimental design and statistical testing methodologies. Excellent communication skills with the ability to translate complex analyses into clear, actionable business recommendations. Experience working cross-functionally with marketing and product teams. ### Preferred Qualifications Knowledge of marketing automation platforms and CRM tools. Familiarity with various customer segmentation techniques and personalisation frameworks. ## At a glance - Posted by the employer: Jul 17, 2026 - First seen by OpenNash: Oct 11, 2026 - Last checked: Oct 18, 2026 - Listed for: 93 days - Location: London, United Kingdom - Employment type: Full-time[Apply on Wise’s careers site →](https://jobs.smartrecruiters.com/Wise/744000138396514-senior-data-analyst-crm-analytics) ## More jobs at Wise ### [Analytics Manager - Marketing Science](https://jobs.opennash.com/companies/wise/jobs/0b92c230c626f842792c/) London, United Kingdom ### [Analytics Manager - Risk & Controls](https://jobs.opennash.com/companies/wise/jobs/6bc92219a76face2072c/) London, United Kingdom ### [Data Science Lead (DSL1) - KYC Global & Onboarding](https://jobs.opennash.com/companies/wise/jobs/f9e92f0b3f7f5070abbb/) London, United Kingdom ### [Data Science Lead – DSL1](https://jobs.opennash.com/companies/wise/jobs/46926366dc094007e10a/) London, United Kingdom ### [Director of Risk Analytics](https://jobs.opennash.com/companies/wise/jobs/01d81050a0eeaca7a607/) London, United Kingdom ## Similar jobs at other companies ### [Business Analyst - Data Analytics & Reporting](https://jobs.opennash.com/companies/dollar-tree/jobs/a46a87bfb0ff3f22f9d0/) Dollar Tree · Chesapeake, VA ### [Senior Data Analyst – Analytics Engineering & AI](https://jobs.opennash.com/companies/thermo-fisher-scientific/jobs/9a5bbfb3b219a4918867/) Thermo Fisher Scientific · Bangalore, Karnātaka, India ### [Data & Analytics Consultant / Analyst for the Resources Industry](https://jobs.opennash.com/companies/accenture/jobs/ddf6ef663cda9e54d422/) Accenture ### [crm client development analyst](https://jobs.opennash.com/companies/richemont/jobs/31e8f90fd62ecdc03759/) Richemont ### [Ekspertka / Ekspert Data Science CRM](https://jobs.opennash.com/companies/grupa-pzu/jobs/c4a5de093da924eb224e/) Grupa PZU · Warszawa [Data & Analytics jobs](/functions/data-analytics/) OpenNash lists jobs from employers’ own careers sites and does not handle applications. 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