[Skip to main content](#main-content)

[OpenNash Jobs](https://jobs.opennash.com/)
[Hiring report](/reports/hiring/) · [All Valley National Bancorp jobs](https://jobs.opennash.com/companies/valley-national-bancorp/) · [Search jobs](/search/)

Valley National Bancorp · Morristown, NJ

# Marketing Technology Owner

Morristown, New Jersey, United States Full-time Marketing 

Listed on Valley National Bancorp’s official careers site. Listed as of October 18, 2026. Check that it is still open and apply there.
[Apply on Valley National Bancorp’s careers site →](https://myjobs.adp.com/vnbcareers/cx/job-details?reqId=5001189217706)

[OpenNash Jobs](https://jobs.opennash.com/) / [Valley National Bancorp](https://jobs.opennash.com/companies/valley-national-bancorp/) / Marketing Technology Owner

## Job description

Responsibilities include but are not limited to: Own the end-to-end MarTech vision, roadmap and platforms, defining how platforms work together across data, orchestration, personalization, and content. Evaluate new technologies and enhancements; build business cases and ROI models and establish KPIs and measurement frameworks tied to business outcomes. Maximize utilization and adoption of existing MarTech investments and drive optimization of Adobe Target, Segment CDP, Snowflake, Salesforce & Marketing Cloud and Adobe Experience Manager (AEM).

Partner with web and product teams to optimize end to end digital customer journeys across web, mobile, and owned digital channel, mapping and continuously refining customer journeys for key use cases. Work with team to build and execute on a data driven conversion optimization program, leveraging experimentation and personalization tools. Use Adobe Target to design, execute, and analyze A/B and multivariate tests across digital experiences.

Develop hypotheses grounded in customer insights, data, and business objectives and apply learnings from experimentation to scale winning experiences across channels. Leverage CDP, data, and content platforms to deliver relevant, personalized experiences across the customer lifecycle. Activate audiences and insights from Segment CDP and Snowflake to identify opportunities, inform journey orchestration and prioritize targeting.

Partner with Content and Digital teams to enable scalable personalization through Adobe Experience Manager. Partner with Legal, Risk, Compliance, and InfoSec to ensure regulatory compliance and proper data usage, access controls, and governance standards.

## Qualifications

### Required Skills

Strategic thinking with strong execution discipline. Influential communicator across technical and non-technical teams. Data-driven decision making skills. Comfort navigating ambiguity and complex stakeholder environments. Strong governance mindset balanced with marketing agility. Hands-on ownership experience with enterprise MarTech platforms, including Adobe Target, Segment (or similar CDP), Snowflake (or cloud data warehouse), Salesforce CRM and/or Marketing Cloud and Adobe Experience Manager.

Strong understanding of customer data, identity, consent, and personalization. Proven ability to translate business strategy into technical execution. Experience managing vendors, budgets, and complex cross-functional initiatives. Proven experience optimizing digital customer journeys and funnels in complex, multi channel environments.

### Required Experience

Bachelor's degree in Marketing or Marketing Technology discipline and a minimum of 7 years experience in marketing technology, digital marketing, or marketing operations in regulated industries.

### Preferred Experience

Background in data analytics or marketing performance measurement and experience in Banking. Martech certifications (Adobe, Salesforce, Segment, Snowflake).

## At a glance
- Posted by the employer: Not stated
- First seen by OpenNash: Jul 12, 2026
- Last checked: Oct 18, 2026
- Listed for: 98 days
- Location: Morristown, New Jersey, United States
- Employment type: Full-time[Apply on Valley National Bancorp’s careers site →](https://myjobs.adp.com/vnbcareers/cx/job-details?reqId=5001189217706)

## More jobs at Valley National Bancorp

### [Strategy & Marketing Project Manager](https://jobs.opennash.com/companies/valley-national-bancorp/jobs/1817c7548bf98b9db6b3/)

Morristown, New Jersey, United States

### [AI Engineer](https://jobs.opennash.com/companies/valley-national-bancorp/jobs/5df443e34186df590d31/)

Morristown, New Jersey, United States

### [Assistant General Counsel - Securities & Corporate Governance](https://jobs.opennash.com/companies/valley-national-bancorp/jobs/0e0b248fd7a4ed391447/)

Morristown, New Jersey, United States

### [Assistant General Counsel, Consumer & Small Business Banking](https://jobs.opennash.com/companies/valley-national-bancorp/jobs/11aeea86710c786299c6/)

Morristown, New Jersey, United States

### [Associate General Counsel - Mergers & Acquisitions](https://jobs.opennash.com/companies/valley-national-bancorp/jobs/04a31ceefca52a6480ff/)

Morristown, New Jersey, United States

## Similar jobs at other companies

### [Global Technology CDAO - Data Owner Lead](https://jobs.opennash.com/companies/jpmorganchase/jobs/09940bfb0b2418138a77/)

JPMorganChase · Plano, TX, United States

### [Technology Support Lead - Software Asset Optimization Owner](https://jobs.opennash.com/companies/jpmorganchase/jobs/274892f2de2d23b8c3f0/)

JPMorganChase · OH, United States

### [Marketing Technology Operations Manager](https://jobs.opennash.com/companies/microsoft/jobs/d1072bd9cd8477fa03ba/)

Microsoft · United States, Multiple Locations

### [Marketing Technology Product Owner - Salesforce Loyalty & Offer Management](https://jobs.opennash.com/companies/td-bank-group/jobs/d23dd5910815ba4086b4/)

TD Bank Group · Mount Laurel, New Jersey +5 more

### [Platform Operations Manager - Digital Commerce & Marketing Technology](https://jobs.opennash.com/companies/microsoft/jobs/973e684c7938815da30a/)

Microsoft · United States, Washington, Redmond, California, Mountain View, Georgia, Atlanta, New York

OpenNash lists jobs from employers’ own careers sites and does not handle applications.
Dates come from the employer where stated; “first seen” and “last checked” are our own observations.

OpenNash Jobs · Official listings with dates and links to the employer. [Weekly hiring report](/reports/hiring/) · [Methodology](/methodology/)
