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Trip.com Group · Shanghai

# 携程美食林流量与用户运营

Shanghai Marketing 

Listed on Trip.com Group’s official careers site. Posted September 3, 2026. Check that it is still open and apply there.
[Apply on Trip.com Group’s careers site →](https://careers.trip.com/#/job-detail?fromId=MJ036912&atsApiType=Moka)

[OpenNash Jobs](https://jobs.opennash.com/) / [Trip.com Group](https://jobs.opennash.com/companies/trip-group/) / 携程美食林流量与用户运营

## Job description

职位描述
- 负责美食林频道整体流量运营，制定并执行流量增长策略，对频道 DAU、用户渗透率、回访率等核心指标负责。
- 监控频道流量来源、渠道表现及用户流转路径，通过数据分析定位增长机会和流量瓶颈，推动优化方案落地。
- 负责各流量渠道的日常运营与效果分析，制定渠道优先级及资源分配机制，持续优化渠道增长效率。
- 策划并执行用户增长类营销活动，统筹方案设计、资源协调、上线执行及效果复盘，对活动增长结果负责。
- 制定餐厅评论用户增长策略，提升写评用户规模，促进优质图文、视频等多元化评论内容生产。 任职资格
- 本科及以上学历，3 年以上互联网或相关行业经验，有流量运营、用户增长、营销运营或产品运营经验者优先。
- 具备较强的数据分析与策略制定能力，能够通过数据发现问题、识别机会并推动业务增长。
- 具备良好的活动策划、项目管理和跨部门协作能力，能够有效整合资源并推动复杂项目落地。
- 积极主动，责任心强，具备较强的学习探索能力和抗压能力；热爱美食或熟悉餐饮行业者优先。
- 英语流利，可作为工作语言；具备日语或其他外语能力者优先。

## At a glance
- Posted by the employer: Sep 3, 2026
- First seen by OpenNash: Oct 19, 2026
- Last checked: Oct 19, 2026
- Listed for: 46 days
- Location: Shanghai[Apply on Trip.com Group’s careers site →](https://careers.trip.com/#/job-detail?fromId=MJ036912&atsApiType=Moka)

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OpenNash lists jobs from employers’ own careers sites and does not handle applications.
Dates come from the employer where stated; “first seen” and “last checked” are our own observations.

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