[Skip to main content](#main-content)

[OpenNash Jobs](https://jobs.opennash.com/)
[Hiring report](/reports/hiring/) · [All Trip.com Group jobs](https://jobs.opennash.com/companies/trip-group/) · [Search jobs](/search/)

Trip.com Group · Beijing

# 公关媒介经理（Kol&自媒体）

Beijing Marketing 

Listed on Trip.com Group’s official careers site. Posted June 24, 2026. Check that it is still open and apply there.
[Apply on Trip.com Group’s careers site →](https://careers.trip.com/#/job-detail?fromId=MJ035706&atsApiType=Moka)

[OpenNash Jobs](https://jobs.opennash.com/) / [Trip.com Group](https://jobs.opennash.com/companies/trip-group/) / 公关媒介经理（Kol&自媒体）

## Job description

职位描述
- 媒介资源拓展与维护 具备抖音、小红书、视频号、公众号、B站等渠道的财经/科技/旅垂KOL、自媒体大号资源；常态化维护博主及MCN机构商务关系。
- 投放项目执行 配合集团传播活动，根据传播目标制定KOL投放方案，完成目标制定、达人筛选、商务洽谈、报价议价、排期敲定等工作；负责合同流程、合作内容审稿、合规把控、品牌信息露出，跟进内容上线、修改优化及数据回传，保障项目落地。
- 项目数据复盘 跟踪全渠道投放曝光、互动、引流等核心数据，输出复盘报告，沉淀优质达人资源。
- 舆情处置与平台关系运营 实时处置自媒体舆情及博主负面突发问题；跟进抖音、小红书、视频号等各平台规则、流量玩法更新，迭代媒介合作模式。 任职资格 本科及以上学历，具备2年及以上KOL媒介、自媒体公关相关工作经验。 1、行业经验： 有财经商业、旅游、消费、科技行业投放经验，或头部MCN对接经验者优先； 2、资源储备： 具备相关自媒体/KOL资源，熟悉各平台运营及MCN合作规则，可快速匹配投放需求。

## At a glance
- Posted by the employer: Jun 24, 2026
- First seen by OpenNash: Oct 19, 2026
- Last checked: Oct 19, 2026
- Listed for: 117 days
- Location: Beijing[Apply on Trip.com Group’s careers site →](https://careers.trip.com/#/job-detail?fromId=MJ035706&atsApiType=Moka)

## More jobs at Trip.com Group

### [资深公关经理（央媒）](https://jobs.opennash.com/companies/trip-group/jobs/3158223cd0850b492aad/)

Beijing

### [部委合作副总经理（政策研究）](https://jobs.opennash.com/companies/trip-group/jobs/53f8ea156bfeb1781dcb/)

Beijing

### [AI训练师（贷后催收AI应用）](https://jobs.opennash.com/companies/trip-group/jobs/9a3465e31f5613323486/)

Beijing

### [信贷业务产品经理](https://jobs.opennash.com/companies/trip-group/jobs/070e4d8c72d4a8788499/)

Beijing

### [信贷产品经理（贷超方向）](https://jobs.opennash.com/companies/trip-group/jobs/d335f77de1a6698cfe73/)

Beijing

## Similar jobs at other companies

### [KOL Marketing Manager](https://jobs.opennash.com/companies/meituan/jobs/f19e59ab38494002467c/)

Meituan · 利雅得

### [Associate Director of Marketing, KOL Engagement and Enablement](https://jobs.opennash.com/companies/alnylam-pharmaceuticals/jobs/78683acca76cc79d2ee1/)

Alnylam Pharmaceuticals · Cambridge

### [Brand Communications & KOL Partnerships Manager](https://jobs.opennash.com/companies/procter-gamble/jobs/ae7add687a29a9057779/)

Procter & Gamble · Manila Net Park

### [Business Development Intern, KOL Endorsements & Partnerships 107822](https://jobs.opennash.com/companies/tencent-holdings/jobs/38a9b3003dd0e967a22f/)

Tencent Holdings · Paris

### [Global Director, Medical Association Partnerships & KOL Engagement](https://jobs.opennash.com/companies/novo-nordisk/jobs/c29d83d6357f9e662e42/)

Novo Nordisk · Søborg, Capital Region of Denmark, DK

OpenNash lists jobs from employers’ own careers sites and does not handle applications.
Dates come from the employer where stated; “first seen” and “last checked” are our own observations.

OpenNash Jobs · Official listings with dates and links to the employer. [Weekly hiring report](/reports/hiring/) · [Methodology](/methodology/)