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Trip.com Group · Shanghai

# 会员业务负责人

Shanghai Marketing 

Listed on Trip.com Group’s official careers site. Posted May 1, 2026. Check that it is still open and apply there.
[Apply on Trip.com Group’s careers site →](https://careers.trip.com/#/job-detail?fromId=MJ031949&atsApiType=Moka)

[OpenNash Jobs](https://jobs.opennash.com/) / [Trip.com Group](https://jobs.opennash.com/companies/trip-group/) / 会员业务负责人

## Job description

职位描述
- 负责公司整体会员战略的制定与迭代，构建覆盖用户全生命周期的会员成长体系；
- 基于数据洞察与市场趋势，对现有会员体系进行全面的诊断与规划，明确不同层级会员的价值定位与发展路径；
- 主导“稀缺权益”产品的设计与落地。将“权益”视为“产品”的思维，持续进行会员产品的迭代与升级，保持其新鲜感与竞争力；
- 深度挖掘高净值用户需求，结合稀缺权益资源设计创新服务及产品，提升用户粘性与复购率；
- 高效协同产品、技术、市场等部门，确保会员战略在公司层面高效落地； 任职资格 1、10年以上会员管理、高端品牌管理或相关经验，其中至少8年以上团队管理经验。 2、有奢侈品、高端时尚、设计师品牌、高端酒店或顶级俱乐部等行业背景者优先，对“服务”和“体验”有极致追求。 3、时尚嗅觉与品味：对美学和时尚有深刻理解与热情，能将其转化为可落地的商业体验。 4、稀缺权益创造能力：具备强大的资源整合与谈判能力，善于设计和获取让用户“WOW”的稀缺资源与独家体验。 5、体系化规划思维： 擅长从0到1搭建或从1到10升级复杂的会员体系，具备出色的战略规划与逻辑梳理能力。

### 产品化迭代意识
- 能将会员业务作为独立产品来管理和迭代，具备敏锐的数据分析能力，以驱动决策和优化。

## At a glance
- Posted by the employer: May 1, 2026
- First seen by OpenNash: Oct 19, 2026
- Last checked: Oct 19, 2026
- Listed for: 171 days
- Location: Shanghai[Apply on Trip.com Group’s careers site →](https://careers.trip.com/#/job-detail?fromId=MJ031949&atsApiType=Moka)

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### [ESG & CSR影响力负责人](https://jobs.opennash.com/companies/trip-group/jobs/cd89dcae5bab85285351/)

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OpenNash lists jobs from employers’ own careers sites and does not handle applications.
Dates come from the employer where stated; “first seen” and “last checked” are our own observations.

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