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Texas Instruments · Shanghai, China

# FAE - MCU-Shanghai

Shanghai, China Marketing 

Listed on Texas Instruments’s official careers site. Posted April 28, 2026. Check that it is still open and apply there.
[Apply on Texas Instruments’s careers site →](https://edbz.fa.us2.oraclecloud.com/hcmUI/CandidateExperience/en/sites/CX/job/25010446)

[OpenNash Jobs](https://jobs.opennash.com/) / [Texas Instruments](https://jobs.opennash.com/companies/texas-instruments/) / FAE - MCU-Shanghai

## Job description

Change the world. Love your job. The Field Applications Engineer Microcontrollers (FAEM) is responsible for partnering with Sales and providing MCU related technical expertise throughout the sales cycle. The FAEM proactively identifies current products and/or creative solutions to solve existing customer projects and create new functionality/opportunities. In this role, the FAEM also uses in-depth product knowledge to provide technical expertise to gain credibility and develop relationships with customers.

### Responsibilities include: Win new customer design commitments
- Take customers' designs to revenue by providing prompt and thorough technical support for on-going design activity
- Understand customer MCU requirements and propose solutions with TI, Customer, or third party software
- Recommend and implement system processor solutions to customers in a consultative role
- Work closely with the sales team and product group to capture new processor business and successfully take it to revenue Constantly apply lessons learned from customer engagements to refine our competitive understanding
- Use customer and competitive knowledge to tailor feedback to the product group for new product development Have a grasp of the specific business value ($) that new product enhancements will produce Constantly making technical contributions back to TI's technical community through informal (flex teams, technical forums) and formal (application notes, Tech Day presentations) channels
- Develop design winning embedded processor customer proposals by recommending optimal solutions to customers; factoring in all technical, cost, time to market and business issues
- Provide companion system s/w architecture solutions to customers factoring in technical feasibility, integration complexity and related business issues (licensing, intellectual property, costs) Have a system level architecture understanding of complex embedded systems: LPW, motor control, audio/video, telecom, security Comprehend and debug complex systems issues (hardware interaction with software and external components)

### Debug other engineers' designs

hardware and software using TI and industry development tools and test equipment

## Qualifications

### Minimum requirements

Minimum education (i.e., bachelor's degree in electrical engineering)

### Minimum of 2 years of experience Preferred qualifications

Bachelor’s degree in electrical engineering, Electronics Technology, Electrical Engineering Technology, Electrical and Computer Engineering or related field Fluent in English, both written and oral communication skills Basic understanding of schematics, layouts for MCU and peripheral components Knowledge and understanding of MCU internal resources (examples include op-amps, data converters, clock, PWM, comparators, communication interface etc.) Experience with lab equipment, like oscilloscopes, AWG, multimeter, along with soldering and debugging skills Experience with MCU related applications such as motor driver, power electronics, digital power Experience with IDE such as CCS or others.

### Preferred qualifications

Programming skills in C/C++ (LabView recommended)
- Demonstrated strong analytical and problem-solving skills and logics
- Excellent communication and presentation skills
- Ability to work in teams and collaborate effectively with people in different functions
- Strong time management skills that enable on-time project delivery
- Ability to build lasting, influential relationships, both inside and outside the organization
- Ability to work effectively in a fast-paced and ever-changing environment
- Ability to take initiative and drive for results
- Ability to influence decisions through a sense of urgency and competitive drive Better to have power electronics related experience

## At a glance
- Posted by the employer: Apr 28, 2026
- First seen by OpenNash: Jul 10, 2026
- Last checked: Oct 18, 2026
- Listed for: 173 days
- Location: Shanghai, China[Apply on Texas Instruments’s careers site →](https://edbz.fa.us2.oraclecloud.com/hcmUI/CandidateExperience/en/sites/CX/job/25010446)

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