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Texas Instruments · Tucson, AZ

# Product Marketing Engineer

Tucson, AZ, United States Marketing 

Listed on Texas Instruments’s official careers site. Posted October 20, 2026. Check that it is still open and apply there.
[Apply on Texas Instruments’s careers site →](https://edbz.fa.us2.oraclecloud.com/hcmUI/CandidateExperience/en/sites/CX/job/25017051)

[OpenNash Jobs](https://jobs.opennash.com/) / [Texas Instruments](https://jobs.opennash.com/companies/texas-instruments/) / Product Marketing Engineer

## Job description

Change the world. Love your job. The Product Marketing Engineer (PME) is responsible for developing business plans, marketing strategy and forecasts for assigned product lines. The PME maintains current status of customer requirements for existing and future products. In this role, the PME identifies, evaluates and recommends marketing opportunities consistent with product line objectives.

Responsibilities include:
- Drive DINs to DWINs to grow NR while maintaining profitability
- Maintain close relationships with top tier one customers and the respective account managers to understand opportunities
- Develop product positioning and messaging that differentiates the products in the market, including finding adjacent markets and customers
- Plan, manage and execute all marketing activities during the life cycle of a new product (Pre RTM, at RTM and post RTM)
- Review competitive landscape and building strategies to address gaps Interface with customers and TI field sales/applications to support DINs
- Follow up weekly and monthly on opportunities; from price escalations, customer visits, sampling activity, etc.

Collaborate and communicate the product strategies effectively to cross functional teams - price, campaigns, internet marketing, launch etc.

## Qualifications

### Minimum requirements
- Bachelor's degree in Electrical Engineering or related field of study 1 + years of relevant Product Marketing or Customer facing, demand generation experiences Preferred qualifications: Ability to establish strong relationships with key stakeholders critical to success, both internally and externally
- Strong verbal and written communication skills
- Ability to quickly ramp on new systems and processes
- Demonstrated strong interpersonal, analytical and problem-solving skills
- Ability to work in teams and collaborate effectively with people in different functions
- Ability to take the initiative and drive for results
- Strong time management skills that enable on-time project delivery

## At a glance
- Posted by the employer: Oct 20, 2026
- First seen by OpenNash: Oct 25, 2026
- Last checked: Nov 1, 2026
- Listed for: 12 days
- Location: Tucson, AZ, United States[Apply on Texas Instruments’s careers site →](https://edbz.fa.us2.oraclecloud.com/hcmUI/CandidateExperience/en/sites/CX/job/25017051)

## Hiring at Texas Instruments
- Open jobs: 869
- New in the last 7 days: After two weekly collections
- Tracked since: Jul 10, 2026

[All Texas Instruments jobs](https://jobs.opennash.com/companies/texas-instruments/) · [Weekly hiring report](/reports/hiring/)

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