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Tencent Holdings · Shenzhen

# 《英雄联盟》-游戏运营（用户运营方向）

Shenzhen 

Listed on Tencent Holdings’s official careers site. Listed as of October 19, 2026. Check that it is still open and apply there.
[Apply on Tencent Holdings’s careers site →](https://careers.tencent.com/en-us/jobdesc.html?postId=2100246114195390464)

[OpenNash Jobs](https://jobs.opennash.com/) / [Tencent Holdings](https://jobs.opennash.com/companies/tencent-holdings/) / 《英雄联盟》-游戏运营（用户运营方向）

## Job description

### Responsibilities
- 负责用户生命周期管理。针对不同阶段用户制定并落地差异化运营策略，持续提升各阶段用户的留存表现；
- 统筹用户体验管理。梳理玩家在关键路径上的体验链路，通过数据和玩家反馈识别流失原因，协同研发团队推动针对性优化；
- 负责用户运营活动规划与执行。依据年度运营目标、产品版本节奏和重要时间节点制定活动排期；独立产出活动方案，设定可量化的考核指标，与合作团队配合落地执行；
- 优化用户运营数据体系，持续跟踪分析数据表现，基于数据结论推动系统、活动的迭代优化；
- 沉淀活动方案模板、设计规范与执行 SOP，推动活动运营工作的标准化与执行效率提升。 Requirements
- 本科及以上学历，3年游戏运营相关工作经验，有实际用户运营经验者优先；
- 对游戏产品具备深入理解，熟悉moba游戏的活动形式与运营逻辑，具备长期的游戏体验积累；
- 良好的数据分析能力，独立完成数据的拆解与归因分析，能够从数据中挖掘潜在问题并提出解决方案；
- 优秀的沟通与协作能力，能够与开发商、发行团队及其他合作伙伴高效协同；
- 强烈的责任心与执行力，能够在高压环境下保持高效输出与冷静决策。

## At a glance
- Posted by the employer: Not stated
- First seen by OpenNash: Oct 12, 2026
- Last checked: Oct 19, 2026
- Listed for: 7 days
- Location: Shenzhen[Apply on Tencent Holdings’s careers site →](https://careers.tencent.com/en-us/jobdesc.html?postId=2100246114195390464)

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