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Tencent Holdings · Shenzhen

# 高级活动策划经理

Shenzhen 

Listed on Tencent Holdings’s official careers site. Listed as of October 19, 2026. Check that it is still open and apply there.
[Apply on Tencent Holdings’s careers site →](https://careers.tencent.com/en-us/jobdesc.html?postId=2082032022024536064)

[OpenNash Jobs](https://jobs.opennash.com/) / [Tencent Holdings](https://jobs.opennash.com/companies/tencent-holdings/) / 高级活动策划经理

## Job description

### 创意策略与全案策划
- 热爱并熟悉 V圈（VTuber）文化，针对 V圈 IP 的品牌调性与粉丝诉求，制定线下活动的创意策略与内容主张，产出从概念创意到执行落地的完整策划案；

### 多场景内容体验设计
- 主导线下体验店、主题剧场、展会展陈、商圈快闪等长/短期线下场景的内容体验规划，构建有沉浸感、有记忆点、可商业化的用户体验；

### 项目统筹与落地把控
- 统筹活动的策略、策划、舞美搭建、视听呈现、现场运维全流程，高效协同内部团队、管理外部供应商，确保活动高品质落地；

### 效果复盘与方法论沉淀
- 跟踪分析活动数据与粉丝反馈，持续复盘优化，沉淀可复用的 V圈线下体验方法论，推动内容体验不断创新升级。 Requirements
- 本科及以上学历，3年以上活动策划/创意策略/策展类工作经验，具备独立全案能力（请提供个人代表案例）；
- 真正热爱并熟悉 V圈（VTuber）文化，了解虚拟主播的内容生态、粉丝社群与线下运营模式，对该领域有持续的关注与洞察；
- 具备线下体验店、嘉年华、演出、粉丝节、主题展等线下活动的策划与执行经验，对舞台呈现、视听效果、现场运维有实操理解；
- 良好的审美水平与创意洞察，对新媒体艺术、数字交互体验有了解；
- 沟通表达与逻辑思维能力强，主动积极、抗压性好，能适应出差，确保项目按计划顺利推进。

## At a glance
- Posted by the employer: Not stated
- First seen by OpenNash: Oct 12, 2026
- Last checked: Oct 19, 2026
- Listed for: 7 days
- Location: Shenzhen[Apply on Tencent Holdings’s careers site →](https://careers.tencent.com/en-us/jobdesc.html?postId=2082032022024536064)

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