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Tencent Holdings · Shenzhen

# 足球游戏-内容生态运营（内容及直播方向）

Shenzhen 

Listed on Tencent Holdings’s official careers site. Listed as of October 19, 2026. Check that it is still open and apply there.
[Apply on Tencent Holdings’s careers site →](https://careers.tencent.com/en-us/jobdesc.html?postId=2108825957208076288)

[OpenNash Jobs](https://jobs.opennash.com/) / [Tencent Holdings](https://jobs.opennash.com/companies/tencent-holdings/) / 足球游戏-内容生态运营（内容及直播方向）

## Job description

### Responsibilities
- 围绕足球游戏及球迷兴趣，挖掘、引入并运营内容创作者和主播，推动优质内容持续产出，提升内容生态的活跃度与影响力；
- 结合足球赛事、球星热点、游戏版本及玩家需求，策划有传播力的话题、短视频及直播内容，推动足球热点与游戏内容有效结合；
- 参与直播选题、节目策划、主播协作与执行，优化直播内容和互动玩法，提升观看、停留及互动表现；
- 参与足球游戏相关直播带货的策划、执行与复盘，探索内容吸引力与商业转化相结合的直播形式；
- 通过私域小助手、社群、社区活动精细化维系球迷玩家，应用AI研判产品舆情变化与处理手段；
- 持续跟踪内容与直播数据，复盘热点和优质内容的共性，推动玩法迭代与复用；主动应用AI优化内容生产与运营流程。 Requirements
- 本科及以上学历，1年以上游戏内容生态运营经验；
- 热爱体育和现实足球，喜欢足球游戏，持续关注赛事、球迷文化与玩家社区；
- 对内容有判断、对热点敏感，了解视频及直播的内容形式与运营逻辑，能够洞察球迷和玩家需求；
- 熟练应用 AI 于选题研究、脚本创作、素材制作、数据整理与复盘等场景，并能判断与校验输出质量；
- 协作主动、执行力强、有结果意识，能通过数据和反馈发现问题、持续优化方案。

## At a glance
- Posted by the employer: Not stated
- First seen by OpenNash: Oct 19, 2026
- Last checked: Oct 19, 2026
- Listed for: Under a day
- Location: Shenzhen[Apply on Tencent Holdings’s careers site →](https://careers.tencent.com/en-us/jobdesc.html?postId=2108825957208076288)

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