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Tencent Holdings · Shanghai

# NBA2KOnline端游产品-执行主策

Shanghai 

Listed on Tencent Holdings’s official careers site. Listed as of October 19, 2026. Check that it is still open and apply there.
[Apply on Tencent Holdings’s careers site →](https://careers.tencent.com/en-us/jobdesc.html?postId=2040005188781244416)

[OpenNash Jobs](https://jobs.opennash.com/) / [Tencent Holdings](https://jobs.opennash.com/companies/tencent-holdings/) / NBA2KOnline端游产品-执行主策

## Job description

### Responsibilities
- 负责NBA2K ONLINE2核心玩法与系统功能的整体规划、设计及迭代优化，制定符合产品长期发展的内容策略；
- 深入洞察篮球竞技类游戏玩家需求，围绕竞技体验、角色成长和版本节奏设计，持续提升用户活跃度、留存率与产品口碑；
- 主导需求调研、玩法设计、系统架构搭建、功能文档撰写，跟进开发全流程，确保各环节高效执行与最终品质落地；
- 统筹协调程序、美术、数值、测试、运营等多部门资源，推动跨团队协作，保障版本按时高质量交付；
- 基于用户行为数据、市场反馈和竞品动态，持续挖掘产品问题并提出创新解决方案，不断优化玩家体验与内容生产效率；
- 关注产品长线运营策略，统筹内容更新与玩家生态建设，在确保用户体验的同时平衡研发成本与商业目标，推动产品健康持续发展。 Requirements
- 本科及以上学历，3年及以上游戏策划相关工作经验，至少参与过一款成功上线游戏的完整迭代过程；
- 具备扎实的系统设计及玩法设计功底，能独立承担中型至大型功能模块的规划与落地推进；
- 熟悉竞技类、体育类或长线运营类游戏的设计思路，对用户分层运营、内容节奏把控、系统成长体系及版本规划有深刻理解；
- 拥有优秀的逻辑思维、文档撰写与表达能力，能清晰拆解复杂问题并推动团队高效执行；
- 对数据高度敏感，能通过定量与定性分析定位问题核心，制定可落地的优化策略；
- 热爱篮球运动及篮球类游戏，对NBA2K系列、NBA2K ONLINE2或其他体育竞技游戏有深入了解和实际体验。

## At a glance
- Posted by the employer: Not stated
- First seen by OpenNash: Jul 19, 2026
- Last checked: Oct 19, 2026
- Listed for: 92 days
- Location: Shanghai[Apply on Tencent Holdings’s careers site →](https://careers.tencent.com/en-us/jobdesc.html?postId=2040005188781244416)

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Dates come from the employer where stated; “first seen” and “last checked” are our own observations.

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