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Tencent Holdings · Shenzhen

# 《洛克王国》页游-商业化活动运营-兼文案方向

Shenzhen 

Listed on Tencent Holdings’s official careers site. Listed as of October 19, 2026. Check that it is still open and apply there.
[Apply on Tencent Holdings’s careers site →](https://careers.tencent.com/en-us/jobdesc.html?postId=2084209772982353920)

[OpenNash Jobs](https://jobs.opennash.com/) / [Tencent Holdings](https://jobs.opennash.com/companies/tencent-holdings/) / 《洛克王国》页游-商业化活动运营-兼文案方向

## Job description

### 职责概述
- 负责洛克王国经典页游的商业化活动策划、版本活动落地与收入/活跃复盘；同时承担活动文案、玩家向包装、版本公告与社区口径撰写；

### 历史研究与传承
- 主动了解《洛克王国》页游的版本变迁、经典剧情、核心玩法演变，确保每一次设计都尊重历史脉络，不违背玩家情感记忆；

### 商业化体系与节奏
- 搭建并维护页游版本商业化日历，统付费模块的组合投放，按版本节点做节奏规划，保持福利感与付费感平衡；

### 活动策划与落地
- 独立编写活动策划，推进研发/前端/美术/测试排期，负责活动配置、自测、上线与复盘；

### 数据与复盘
- 建立数据评估体系；关键节点后输出复盘以及迭代建议；

### 合规与体感
- 保持版本内容敏感度的把握，避免设计出现舆论风险；

### 团队协同
- 对接研发配置、美术素材、客服客诉；处理活动配置错误、奖励发放异常、玩家争议等线上问题。 Requirements
- 本科或以上学历，2年以上游戏运营/商业化/版本活动策划经验，对洛克王国IP有情感连接者优先；
- 热爱《洛克王国》或同类回合制/收集养成类游戏，理解其玩家群体与核心乐趣；
- 具备商业化活动闭环能力，数据敏感，合规意识强，细心，团队融合度高。有一定的文字功底；
- 学习能力强，有责任心和问题排查意识，能在压力下冷静定位并解决线上问题。

## At a glance
- Posted by the employer: Not stated
- First seen by OpenNash: Oct 12, 2026
- Last checked: Oct 19, 2026
- Listed for: 7 days
- Location: Shenzhen[Apply on Tencent Holdings’s careers site →](https://careers.tencent.com/en-us/jobdesc.html?postId=2084209772982353920)

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