[Skip to main content](#main-content)

[OpenNash Jobs](https://jobs.opennash.com/)
[Hiring report](/reports/hiring/) · [All Tencent Holdings jobs](https://jobs.opennash.com/companies/tencent-holdings/) · [Search jobs](/search/)

Tencent Holdings · Shenzhen

# 和平精英-媒介增长策略经理

Shenzhen Marketing 

Listed on Tencent Holdings’s official careers site. Listed as of October 19, 2026. Check that it is still open and apply there.
[Apply on Tencent Holdings’s careers site →](https://careers.tencent.com/en-us/jobdesc.html?postId=2081260338493440000)

[OpenNash Jobs](https://jobs.opennash.com/) / [Tencent Holdings](https://jobs.opennash.com/companies/tencent-holdings/) / 和平精英-媒介增长策略经理

## Job description

### Responsibilities
- 结合产品目标、版本节奏及增长需求，制定阶段性买量策略、渠道预算规划和素材方向；
- 基于新增、留存、付费、LTV、ROI 等数据评估渠道价值和用户质量，动态调整预算分配；
- 规划新渠道、新广告产品及平台新功能测试，明确测试目标、预算和评估标准，并完成效果复盘；
- 根据产品卖点、目标用户及渠道特点输出素材 Brief，分析素材表现并制定后续测试和迭代方向；
- 对代理商的投放及素材执行进行策略指导和效果管理，协同内部团队推动方案落地。 Requirements
- 本科及以上学历，具备游戏、互联网或效果广告相关经验，有射击或大 DAU 游戏买量经验者优先；
- 熟悉主流效果广告渠道及平台产品，能够结合渠道特点制定预算和测试策略；
- 具备较强的数据分析和预算规划能力，能基于当期目标、用户质量、LTV、ROI 等指标进行决策；
- 具备良好的用户洞察和素材判断力，能够将玩法、版本内容和用户需求转化为清晰的素材方向；
- 具备较强的代理商管理、项目推进和跨团队协作能力；熟悉《和平精英》及战术竞技品类者优先。

## At a glance
- Posted by the employer: Not stated
- First seen by OpenNash: Oct 12, 2026
- Last checked: Oct 19, 2026
- Listed for: 7 days
- Location: Shenzhen[Apply on Tencent Holdings’s careers site →](https://careers.tencent.com/en-us/jobdesc.html?postId=2081260338493440000)

## More jobs at Tencent Holdings

### [3D动作游戏《狩》-游戏运营-版本运营](https://jobs.opennash.com/companies/tencent-holdings/jobs/44036b70158d6ed13537/)

Shenzhen

### [Global Communications Manager](https://jobs.opennash.com/companies/tencent-holdings/jobs/a723ab5a7cf874fcc531/)

Shenzhen

### [HOK全球品牌经理 （HOK HQ Marketing Manager）](https://jobs.opennash.com/companies/tencent-holdings/jobs/98ddd6469978aeb894f7/)

Shenzhen

### [IEG Global南亚区域资深营销经理](https://jobs.opennash.com/companies/tencent-holdings/jobs/72f66c23ffbce04a2e68/)

Shenzhen

### [Iegg资深品牌经理 （3A 驾驶游戏项目）](https://jobs.opennash.com/companies/tencent-holdings/jobs/143f394ad8edbcc3f3e6/)

Shenzhen

OpenNash lists jobs from employers’ own careers sites and does not handle applications.
Dates come from the employer where stated; “first seen” and “last checked” are our own observations.

OpenNash Jobs · Official listings with dates and links to the employer. [Weekly hiring report](/reports/hiring/) · [Methodology](/methodology/)