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Tencent Holdings · Guangzhou

# 微信小店-产品运营-个人护理类目运营方向

Guangzhou 

Listed on Tencent Holdings’s official careers site. Listed as of October 19, 2026. Check that it is still open and apply there.
[Apply on Tencent Holdings’s careers site →](https://careers.tencent.com/en-us/jobdesc.html?postId=2079427036681781248)

[OpenNash Jobs](https://jobs.opennash.com/) / [Tencent Holdings](https://jobs.opennash.com/companies/tencent-holdings/) / 微信小店-产品运营-个人护理类目运营方向

## Job description

### Responsibilities
- 负责个人护理（含医疗器械）类目运营策略与平台产品推广，为类目GMV健康增长负责；
- 负责制定适配微信小店生态个人护理类目的经营管控策略、合规运营规则，依托店铺销售、流量、转化数据实时调整营销打法，把控个胡品类售假、侵权、宣传违规等业务经营风险；
- 基于个人护理业务目标与私域商业模型，搭建完整、精准、可落地的流量、转化、复购、用户价值指标监控体系；依托数据监控全盘洞察品类用户需求、货品结构、业务短板，持续迭代店铺运营方案，拉动个护类目整体业务增长；
- 深度参与核心商家日常运营，结合商家运营需求推动内部团队协作打造行业结论方案，在微信不同场景打造品牌标杆，形成方法论，推广同类型商家快速覆盖；
- 负责个人护理类目供给的丰富度提升，引入行业头部、产业带商家、集团型商家。 Requirements
- 本科及以上学历，3年及以上社交电商/内容电商平台个人护理（含医疗器械）类目运营经验优先；
- 擅长拆解复杂运营问题，对个护赛道长期增长价值具备独立判断，规划、落地、执行能力突出；有从0到1的项目经验；
- 有品牌类商家运营经验，能拆解、处理大型项目能力；
- 优秀跨部门沟通协同能力，具备业务主人翁意识与自主自驱力，强结果导向，能带领小组共同完成类目增长、用户增长目标。

## At a glance
- Posted by the employer: Not stated
- First seen by OpenNash: Oct 12, 2026
- Last checked: Oct 19, 2026
- Listed for: 7 days
- Location: Guangzhou[Apply on Tencent Holdings’s careers site →](https://careers.tencent.com/en-us/jobdesc.html?postId=2079427036681781248)

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