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Tata Consultancy Services · Irving, TX

# Digital Marketing Specialist

Irving, TX $75,000 to $95,000 per year Marketing 

Last seen on Tata Consultancy Services’s official careers site on August 1, 2026; it may have closed since.
[Apply on Tata Consultancy Services’s careers site →](https://ibegin.tcsapps.com/candidate/jobs/420059J)

[OpenNash Jobs](https://jobs.opennash.com/) / [Tata Consultancy Services](https://jobs.opennash.com/companies/tata-consultancy-services/) / Digital Marketing Specialist

## Job description

Must Have Technical/Functional Skills

### Core Technical Skills
- Results-driven marketing and communications professional with hands-on experience in public Relations and digital marketing.
- Proven ability to create and execute social media and email campaigns, driving engagement, audience growth, and improved performance metrics.
- Skilled in developing brand-aligned content and supporting multiple PR campaigns in fast-paced, deadline-driven environments.
- Strong analytical background, leveraging data insights and statistical techniques to optimize marketing strategies and ROI.
- Experience in internal communications, process improvement, and enhancing organizational initiatives such as onboarding and policy updates.
- Combines creative storytelling with technical and strategic problem-solving to deliver impactful marketing and communication solutions.

### Delivery & Engineering Collaboration
- Hands-on experience working in Agile/Scrum teams
- Ability to translate functional requirements and UX designs into technical deliverables
- Strong collaboration skills with backend, web, QA, DevOps, and product teams
- Experience in supporting UAT, production releases, and post-production fixes
- Ability to estimate effort, identify risks, and raise technical dependencies early

### Tools & Practices
- Version control using Git
- Experience with JIRA, Confluence, and Agile reporting
- Exposure to crash analytics and monitoring tools Functional / Domain Skills (Good to have)
- Experience building digital banking or financial mobile applications
- Understanding of authentication flows, payments, accounts, transactions, and customer data handling
- Exposure to regulatory, security, and audit requirements in BFSI environments Salary Range: $75,000 to $95,000 per year

## Qualifications

BACHELOR OF COMPUTER SCIENCE

## At a glance
- Posted by the employer: Not stated
- First seen by OpenNash: Aug 1, 2026
- Last checked: Aug 1, 2026
- Listed for: Under a day
- Location: Irving, TX
- Pay: $75,000 to $95,000 per year[Apply on Tata Consultancy Services’s careers site →](https://ibegin.tcsapps.com/candidate/jobs/420059J)

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