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Renesas Electronics · Kodaira, Japan

# Principal Product Marketing Specialist

Kodaira, Japan Full-time Senior individual contributor Marketing 

Listed on Renesas Electronics’s official careers site. Posted March 24, 2026. Check that it is still open and apply there.
[Apply on Renesas Electronics’s careers site →](https://jobs.smartrecruiters.com/RenesasElectronics/744000116319907-principal-product-marketing-specialist)

[OpenNash Jobs](https://jobs.opennash.com/) / [Renesas Electronics](https://jobs.opennash.com/companies/renesas-electronics/) / Principal Product Marketing Specialist

## Job description

【Reason for Hiring】 To further strengthen our Automotive Product Marketing Team (Automotive SoC), we are seeking a proactive and results-driven Principal Product Marketing Specialist to accelerate the growth of our next-generation automotive SoC roadmap. 【Role Responsibilities】 The person in this position will play a key role in defining the roadmap and use cases for our fast‑growing R‑Car SoC family, with a focus on one or more of the following areas: Software-Defined Vehicle (SDV) ecosystem (software and tools) In-Vehicle Infotainment (IVI) ADAS / Autonomous Driving (AD) Connected gateway / vehicle control 【Key Responsibilities】 Support the R-Car Open Access (RoX) SDV platform and next-generation R-Car SoC products
- Engage with automotive OEMs, Tier 1 suppliers, and ecosystem partners
- Define product positioning and go-to-market strategies for specific target segments
- Analyze market requirements and customer use cases in the defined focus areas
- Define end-to-end product solutions and drive proof-of-concept (PoC) and benchmarking activities
- Contribute to product requirements and specifications for SoC, software, and tools
- Support customer engagements, including RFI/RFQ responses
- Conduct internal trainings and customer workshops
- Support market introduction by creating product collateral, blogs, white papers, and other materials
- Contribute to market intelligence gathering and competitive analysis

## Qualifications
- 8+ years of hands-on system experience in one or more of the listed focus areas Deep understanding of the automotive ecosystem and market trends
- Strong knowledge of automotive SoCs, including Renesas or other vendors Established network with automotive OEMs, Tier-1 suppliers, and ecosystem partners Expertise in one or more of the following domains: functional safety, cybersecurity, AI, graphics, multimedia
- Excellent communication skills and strong team collaboration mindset
- Ability to work effectively in complex, fast-paced environments with a high degree of multitasking Adaptable and comfortable working in global, multicultural environments Fluency in English (written and spoken)

## At a glance
- Posted by the employer: Mar 24, 2026
- First seen by OpenNash: Oct 12, 2026
- Last checked: Oct 19, 2026
- Listed for: 209 days
- Location: Kodaira, Japan
- Employment type: Full-time[Apply on Renesas Electronics’s careers site →](https://jobs.smartrecruiters.com/RenesasElectronics/744000116319907-principal-product-marketing-specialist)

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