[Skip to main content](#main-content) [OpenNash Jobs](https://jobs.opennash.com/) [Hiring report](/reports/hiring/) · [All Renesas Electronics jobs](https://jobs.opennash.com/companies/renesas-electronics/) · [Search jobs](/search/) Renesas Electronics · Shanghai, China # Sr. Staff Product Marketing Specialist -MCU Shanghai, China Full-time Senior individual contributor Marketing Listed on Renesas Electronics’s official careers site. Posted September 9, 2026. Check that it is still open and apply there. [Apply on Renesas Electronics’s careers site →](https://jobs.smartrecruiters.com/RenesasElectronics/744000148462860-sr-staff-product-marketing-specialist-mcu) [OpenNash Jobs](https://jobs.opennash.com/) / [Renesas Electronics](https://jobs.opennash.com/companies/renesas-electronics/) / Sr. Staff Product Marketing Specialist -MCU ## Job description ### Customer discovery and market insight Build direct relationships with priority Chinese customers, distributors and regional teams; uncover unmet needs, decision criteria, price thresholds, development schedules, software framework and ecosystem requirements. ### Product definition - Translate validated needs into market requirements documents, value propositions, product specifications and platform/derivative recommendations spanning silicon, software, tools, kits, security and ecosystem assets. ### RA4 and RX200 roadmap - Shape roadmap choices for mainstream/general-purpose, low-power, motor-control and application-specific opportunities; define where reuse, memory/package derivatives, process migration or new silicon creates the strongest customer and business value. ### Business case ownership - Develop volume, ASP, revenue, margin, investment and risk assumptions; align stakeholders on target customers, design-win funnel, market window and success criteria before gate approval. ### Competitive strategy - Maintain fact-based benchmarking against global and local MCU competitors, including portfolio, performance, power, security, ecosystem, quality, supply resilience and price; convert insights into clear win themes and trade-offs. ### Cross-functional leadership - Drive alignment with Engineering, PMO, Product Marketing, Regional Marketing, Sales, FAE, Operations, Quality and Finance; resolve requirement conflicts and keep customer commitments synchronized with feasible execution. ### Early customer engagement - Secure lead customers, manage pre-NPI technical/commercial alignment, capture feedback on samples and collateral, and close requirement gaps before mass-production decisions. ### NPI and lifecycle execution - Guide launch readiness, pricing logic, fighting guides, training and product collateral; monitor adoption and business-case delivery; coordinate technical updates, product changes and discontinuation communication when required. ## Qualifications - Bachelor’s or Master’s degree in electrical engineering, electronics, computer engineering, embedded systems or a related discipline. - Experience in MCU product definition, system architecture, applications engineering or technical marketing. - Strong knowledge of 32-bit MCU architectures and embedded-system trade-offs, including CPU, memory, analog/mixed-signal, low power, connectivity, security, packages, process technology, software and development tools. - Demonstrated ability to conduct customer discovery and convert ambiguous needs into prioritized, testable product requirements. - Experience building product business cases and influencing cross-functional decisions without direct authority. - Understanding of Chinese customer engagement, local competitive dynamics, pricing pressure and fast product-development cycles. - Professional fluency in Mandarin Chinese and English, with strong written, presentation and negotiation skills. - Ability to travel regularly to customer sites and collaborate across China, Japan and global time zones. - Strong cross-cultural communication skills and proven ability to collaborate effectively with teams in Japan and other global regions. Preferred qualifications - Hands-on familiarity with Renesas RA and/or RX MCUs, especially RA4 and RX200-class devices. - Experience with home appliances, motor/inverter control, industrial automation, building automation, HMI, metering or IoT applications. - Knowledge of Arm Cortex-M and proprietary MCU architectures, embedded security, capacitive touch, real-time control and functional-safety considerations. ### Experience through the full product lifecycle - concept, MRD, business case, gate approval, development, NPI, customer qualification, ramp and lifecycle management. - Established network with Chinese OEMs, ODMs, distributors, design houses or ecosystem partners. ## At a glance - Posted by the employer: Sep 9, 2026 - First seen by OpenNash: Oct 12, 2026 - Last checked: Oct 19, 2026 - Listed for: 40 days - Location: Shanghai, China - Employment type: Full-time[Apply on Renesas Electronics’s careers site →](https://jobs.smartrecruiters.com/RenesasElectronics/744000148462860-sr-staff-product-marketing-specialist-mcu) ## More jobs at Renesas Electronics ### [Business lead / Sr Staff Product Marketing Engineer- MCU on automotive)](https://jobs.opennash.com/companies/renesas-electronics/jobs/ead18d0fc8601d57a9e2/) Shanghai, China ### [(Sr.) Staff Package Design Engineer - MIS substrate/FC expose die (Experienced in Power or Gan is requried)](https://jobs.opennash.com/companies/renesas-electronics/jobs/030ff65556291fb78d30/) Shanghai, China ### [Sr Dev-Ops Engineer (Altium)](https://jobs.opennash.com/companies/renesas-electronics/jobs/adc27020be442d08d4a6/) Shanghai, China ### [Automotive System Power (ASP) Senior Product Marketing Engineer | China](https://jobs.opennash.com/companies/renesas-electronics/jobs/6179d6b002bd5650eef0/) Beijing, China ### [Channel Marketing Manager](https://jobs.opennash.com/companies/renesas-electronics/jobs/2cc20030e55bc0e1c81d/) Noida, UP, India ## Similar jobs at other companies ### [Sr. Product Marketing Specialist](https://jobs.opennash.com/companies/thermo-fisher-scientific/jobs/682c430ed32963f53f15/) Thermo Fisher Scientific · Shanghai, China ### [FAE - MCU-Shanghai](https://jobs.opennash.com/companies/texas-instruments/jobs/d732931ad0b052feb5e3/) Texas Instruments · Shanghai, China ### [Director/Staff Manager, Data Center AI Product Marketing – China](https://jobs.opennash.com/companies/qualcomm/jobs/8b3556845f092df5c2f4/) Qualcomm · Beijing, China, Shanghai, Guangdong ### [Staff Manager, Marketing Communications & Partner Marketing (Japan)](https://jobs.opennash.com/companies/qualcomm/jobs/89ca0afb53b0ef5ba624/) Qualcomm · Tokyo, Japan ### [Product Marketing Specialist - Marketing & Sales](https://jobs.opennash.com/companies/abb/jobs/8bd7412c9d5c5d1081ff/) ABB · Dalmine, Bergamo, Italy OpenNash lists jobs from employers’ own careers sites and does not handle applications. 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