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Ping An Insurance Group · 上海市

# 市场营销岗（内容运营方向）

上海市 

Listed on Ping An Insurance Group’s official careers site. Posted October 8, 2026. Check that it is still open and apply there.
[Apply on Ping An Insurance Group’s careers site →](https://talent.pingan.com/recruit/position.html?positionId=682EB6137A05410EAE21CF169E47A32A)

[OpenNash Jobs](https://jobs.opennash.com/) / [Ping An Insurance Group](https://jobs.opennash.com/companies/ping-an-insurance/) / 市场营销岗（内容运营方向）

## Job description

岗位职责

### 战略与目标管理
- 依据公司战略，制定店内中长期规划；分析市场趋势，动态调整策略，确保销售目标达成。

### 日常经营管理
- 统筹销售、新媒体、金融等核心业务，完善运营制度与流程，提升效率。通过分析客流、订单等数据，优化指标体系，解决经营问题。

### 团队建设
- 负责团队组建，制定招聘计划与用人标准。规划员工培训、考核及激励方案，推进文化建设，增强团队凝聚力。

### 新店开拓
- 开展市场调研，分析潜在区域需求与竞争环境。组建运营团队，完成新店开业及运营衔接，实现经营目标。 任职资格

### 教育背景
- 本科及以上学历。

### 工作经验
- 5年以上汽车行业经验，3年以上团队管理经验，有经销商/综合汽贸店店总岗位经历者优先。

### 专业技能
- 熟悉汽车销售、新媒体获客、金融全流程，掌握多领域专业知识，具备数据分析与调研能力。

### 管理能力
- 具备组织协调、客户开发等能力，擅长资源整合，沟通谈判能力强。

### 出差要求
- 能适应长期出差，保障区域业务顺利开展。 base 西南区域&华南区域

## At a glance
- Posted by the employer: Oct 8, 2026
- First seen by OpenNash: Oct 20, 2026
- Last checked: Oct 20, 2026
- Listed for: 12 days
- Location: 上海市[Apply on Ping An Insurance Group’s careers site →](https://talent.pingan.com/recruit/position.html?positionId=682EB6137A05410EAE21CF169E47A32A)

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### [2M经营分析岗](https://jobs.opennash.com/companies/ping-an-insurance/jobs/069528eaf06d746e5e1e/)

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