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Ping An Insurance Group · 深圳市

# 运营策划岗

深圳市 

Listed on Ping An Insurance Group’s official careers site. Posted May 8, 2025. Check that it is still open and apply there.
[Apply on Ping An Insurance Group’s careers site →](https://talent.pingan.com/recruit/position.html?positionId=75EBDDA7FE714917881DFDA0B2D291AA)

[OpenNash Jobs](https://jobs.opennash.com/) / [Ping An Insurance Group](https://jobs.opennash.com/companies/ping-an-insurance/) / 运营策划岗

## Job description

岗位职责
- 根据公司业务目标，策划并执行线上线下整合式品牌营销活动，提升品牌影响力和用户参与度；
- 统筹营销方案落地执行，协调内外部资源，推动跨部门协作，确保活动如期高质量完成；
- 负责居家养老品牌建设工作，打造创意视频、营销内容，联动头部媒介造势，深化品牌认同感；
- 文案功底扎实，思路灵活，能够高效产出品牌宣传稿、社交媒体内容及对外传播材料。 任职资格
- 本科以上学历，市场营销、新闻传播相关专业，3年以上工作经验，熟悉保险或养老行业者优先；
- 具备创新思维，熟悉活动全流程管理，能够独立完成方案策划及落地执行；
- 出色的沟通协调能力和资源整合能力，能够高效推进项目落地；
- 文案功底扎实，思路灵活，能快速适配不同场景的内容需求。

## At a glance
- Posted by the employer: May 8, 2025
- First seen by OpenNash: Oct 20, 2026
- Last checked: Oct 20, 2026
- Listed for: Over a year
- Location: 深圳市[Apply on Ping An Insurance Group’s careers site →](https://talent.pingan.com/recruit/position.html?positionId=75EBDDA7FE714917881DFDA0B2D291AA)

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OpenNash lists jobs from employers’ own careers sites and does not handle applications.
Dates come from the employer where stated; “first seen” and “last checked” are our own observations.

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