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Ping An Insurance Group · 深圳市

# 平台运营经理

深圳市 

Listed on Ping An Insurance Group’s official careers site. Posted August 3, 2026. Check that it is still open and apply there.
[Apply on Ping An Insurance Group’s careers site →](https://talent.pingan.com/recruit/position.html?positionId=4B15FB7CECE948CB830ABE382A274E60)

[OpenNash Jobs](https://jobs.opennash.com/) / [Ping An Insurance Group](https://jobs.opennash.com/companies/ping-an-insurance/) / 平台运营经理

## Job description

岗位职责

### 策略规划与落地
- 围绕口袋银行APP、智能银行工作台等平台核心业务与功能，制定运营策略及执行计划，并推动跨部门落地实施。

### 流量精细化运营
- 制定平台流量管理规范，优化线上流量路径与转化漏斗，提升流量精准触达与业务转化效率。

### 全流程内容运营
- 负责运营内容的策划、上线与推广，通过数据分析检视运营效果，完成复盘迭代与方案优化。

### 线上活动策划与执行
- 设计并推动拉新、促活、留存、转化类线上活动，提升用户活跃、粘性及产品转化。 任职资格

### 基本经验
- 2年及以上互联网/银行线上运营、客户运营相关工作经验。

### 业务认知
- 了解基金、理财等银行财富管理业务逻辑，具备金融产品运营认知者优先。

### 运营能力
- 具备线上客户策略运营、参与或主导中大型营销活动等至少1项核心模块实操经验者优先。

### 软素质要求
- 为人踏实、责任心强，具备优秀的跨部门沟通协调能力、执行力与抗压能力，学习意愿强。

## At a glance
- Posted by the employer: Aug 3, 2026
- First seen by OpenNash: Oct 20, 2026
- Last checked: Oct 20, 2026
- Listed for: 78 days
- Location: 深圳市[Apply on Ping An Insurance Group’s careers site →](https://talent.pingan.com/recruit/position.html?positionId=4B15FB7CECE948CB830ABE382A274E60)

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Dates come from the employer where stated; “first seen” and “last checked” are our own observations.

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