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Ping An Insurance Group · 深圳市

# 品牌营销岗

深圳市 

Listed on Ping An Insurance Group’s official careers site. Posted August 21, 2025. Check that it is still open and apply there.
[Apply on Ping An Insurance Group’s careers site →](https://talent.pingan.com/recruit/position.html?positionId=FA9BDB9B3FF24AEEBFA00C90E3258467)

[OpenNash Jobs](https://jobs.opennash.com/) / [Ping An Insurance Group](https://jobs.opennash.com/companies/ping-an-insurance/) / 品牌营销岗

## Job description

### 岗位职责 1、品牌营销活动策划与传播

负责根据公司战略、核心产品、目标受众等，策划并主导整合品牌营销项目，包括IP选择、评估与商务谈判、核心品牌内容的产出、媒介的策略及执行、线下活动的策划及执行等。 2、预算管理与效果评估：制定并管理品牌年度预算，合理分配资源，控制成本，确保品牌投产最大化。 任职资格
- 本科及以上学历，市场营销、传播学、广告学等相关专业优先；
- 具备优秀的品牌规划与资源整合能力；
- 具备深刻的市场理解，能输出具有突破性的营销创意；
- 具备敏锐创新的营销思维与优秀的文案功底；
- 具备良好的沟通协调、团队协作、项目管理能力。

## At a glance
- Posted by the employer: Aug 21, 2025
- First seen by OpenNash: Oct 20, 2026
- Last checked: Oct 20, 2026
- Listed for: Over a year
- Location: 深圳市[Apply on Ping An Insurance Group’s careers site →](https://talent.pingan.com/recruit/position.html?positionId=FA9BDB9B3FF24AEEBFA00C90E3258467)

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Dates come from the employer where stated; “first seen” and “last checked” are our own observations.

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