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Ping An Insurance Group · 深圳市

# APP活动运营岗

深圳市 

Listed on Ping An Insurance Group’s official careers site. Posted August 3, 2026. Check that it is still open and apply there.
[Apply on Ping An Insurance Group’s careers site →](https://talent.pingan.com/recruit/position.html?positionId=80E8274619CE4AF78F44A200D9592BFF)

[OpenNash Jobs](https://jobs.opennash.com/) / [Ping An Insurance Group](https://jobs.opennash.com/companies/ping-an-insurance/) / APP活动运营岗

## Job description

岗位职责
- 结合部门KPI制定营销活动策略与计划、费用立项等；
- 负责APP多波段大促类营销活动，联合集团及各部门offer资源整合营销，带活APP同时赋能各业务线；
- 负责对接设计、产品及研发等团队，协同好集团及各部门，有序推进活动落地上线；
- 负责活动运营推广，对活动目标及效果负责；
- 所负责营销项目的实施效果，撰写相关复盘分析报告；
- 通过营销活动项目迭代推进营销平台产品能力提升。 任职资格
- 本科及以上学历，3年以上互联网活动运营经验；
- 有良好的营销策划思维，具备扎实的文案策划功底；
- 有C端营销活动大项目经验，有可验证的业务成果；
- 熟悉零售银行业务逻辑，对用户增长、资产提升、活跃度等关键指标有深刻理解；
- 有较好的团队合作精神，出色的资源整合、商务谈判与跨组织协调能力，能在复杂架构中有效推动项目；
- 对数据敏感，认真细致，责任心强；
- 有较强的数据驱动意识与业务导向，结果意识和抗压能力强；
- 擅长使用AI工具赋能工作提效。

## At a glance
- Posted by the employer: Aug 3, 2026
- First seen by OpenNash: Oct 20, 2026
- Last checked: Oct 20, 2026
- Listed for: 78 days
- Location: 深圳市[Apply on Ping An Insurance Group’s careers site →](https://talent.pingan.com/recruit/position.html?positionId=80E8274619CE4AF78F44A200D9592BFF)

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OpenNash lists jobs from employers’ own careers sites and does not handle applications.
Dates come from the employer where stated; “first seen” and “last checked” are our own observations.

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