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Oversea-Chinese Banking · OCBC Singapore

# Internship: Global Consumer Financial Services, Marketing - Lifestyle Marketing [Jan to Jun 2027]

OCBC Singapore Full-time Early career Finance & Accounting 

Listed on Oversea-Chinese Banking’s official careers site. Posted October 9, 2026. Check that it is still open and apply there.
[Apply on Oversea-Chinese Banking’s careers site →](https://ocbc.wd102.myworkdayjobs.com/en-US/External/job/OCBC-Singapore/Internship--Global-Consumer-Financial-Services--Marketing---Lifestyle-Marketing--Jan-to-Jun-2027-_JR00011672)

[OpenNash Jobs](https://jobs.opennash.com/) / [Oversea-Chinese Banking](https://jobs.opennash.com/companies/oversea-chinese-banking/) / Internship: Global Consumer Financial Services, Marketing - Lifestyle Marketing [Jan to Jun 2027]

## Job description

### WHO WE ARE

As Singapore’s longest established bank, we have been dedicated to enabling individuals and businesses to achieve their aspirations since 1932. How? By taking the time to truly understand people. From there, we provide support, services, solutions, and career paths that meet their individual needs and desires. Today, we’re on a journey of transformation. Leveraging technology and creativity to become a future-ready learning organisation.

But for all that change, our strategic ambition is consistently clear and bold, which is to be Asia’s leading financial services partner for a sustainable future. We invite you to build the bank of the future. Innovate the way we deliver financial services. Work in friendly, supportive teams. Build lasting value in your community. Help people grow their assets, business, and investments. Take your learning as far as you can.

Or simply enjoy a vibrant, future-ready career. Your Opportunity Starts Here. Why Join Play a key role in creating engaging customer experiences that strengthen relationships and drive business growth. As a Lifestyle Marketing Intern, you'll be part of a dynamic team that develops and executes innovative marketing campaigns across Credit Cards, Deposits, and customer engagement initiatives. You'll have the opportunity to develop your skills in marketing strategy, campaign management, stakeholder engagement, and project coordination while contributing to initiatives that enhance customer acquisition, engagement, and loyalty.

How You Succeed To excel in this role, you'll need to be creative, proactive, and eager to learn. You'll work closely with internal stakeholders and external partners to bring marketing campaigns to life, ensuring initiatives are delivered effectively and aligned with business objectives. Your ability to manage multiple priorities, communicate effectively, and collaborate with diverse stakeholders will be key to delivering successful campaigns and creating meaningful customer experiences.

What You Do Your responsibilities will include: Marketing Campaign Management: assist in the planning, coordination, and execution of marketing campaigns across Credit Cards, Deposits, and customer engagement initiatives Content Development: support the development and coordination of advertising materials, marketing collateral, and website content to ensure consistent and compelling customer communications

Stakeholder & Partner Management: collaborate with internal teams, agency partners, and external stakeholders to execute strategic marketing initiatives Customer Engagement Initiatives: support campaigns designed to drive customer acquisition, product usage, retention, and loyalty Campaign Coordination: monitor project timelines, coordinate deliverables, and ensure campaign activities are executed smoothly and efficiently Marketing

Analysis: assist in tracking campaign performance and gathering insights to support future campaign planning and optimisation Strategic Marketing Support: contribute ideas and recommendations that enhance campaign effectiveness and customer engagement Ad-hoc Projects: provide support on other marketing programmes, events, and business initiatives as assigned Who You Work With Global Consumer

Financial Services helps individuals and businesses achieve their financial aspirations through innovative banking, lending, and wealth solutions.

Within Marketing, the Lifestyle Marketing team develops and delivers customer-centric campaigns that strengthen customer engagement and drive growth across key banking products and services. You'll work alongside experienced marketers, business partners, agency teams, and product specialists, gaining valuable exposure to how marketing strategies are developed and executed to create meaningful customer experiences and deliver business outcomes.

### Who You Are

Open to learning and feedback
- Strong sense of curiosity and creativity Passionate about marketing, branding, and customer engagement
- Strong communication and interpersonal skills Organised and able to manage multiple projects and deadlines effectively Able to work independently while collaborating effectively with stakeholders Proactive, resourceful, and willing to take initiative Detail-oriented with strong project coordination capabilities
- Strong presentation and business writing skills Background in Marketing or a related discipline preferred Currently pursuing an undergraduate or postgraduate degree Learning Objectives This internship will provide you with: Hands-on experience in ideating, planning, and executing marketing programmes within a leading financial institution Exposure to integrated marketing campaigns across Credit Cards, Deposits, customer acquisition, and customer engagement initiatives Opportunities to develop stakeholder management skills through collaboration with business teams, agency partners, and external stakeholders Practical experience managing campaign timelines, deliverables, and marketing communications Exposure to content development, advertising materials creation, and digital marketing activities Opportunities to understand how customer insights and business objectives shape marketing strategies Enhanced project management, communication, and collaboration skills through participation in real business initiatives A deeper understanding of how marketing drives customer engagement, loyalty, and business growth within the banking industry What we offer: Competitive base salary.

A suite of holistic, flexible benefits to suit every lifestyle. Community initiatives. Industry-leading learning and professional development opportunities. Your wellbeing, growth and aspirations are every bit as cared for as the needs of our customers.

## At a glance
- Posted by the employer: Oct 9, 2026
- First seen by OpenNash: Oct 13, 2026
- Last checked: Oct 20, 2026
- Listed for: 11 days
- Location: OCBC Singapore
- Employment type: Full-time[Apply on Oversea-Chinese Banking’s careers site →](https://ocbc.wd102.myworkdayjobs.com/en-US/External/job/OCBC-Singapore/Internship--Global-Consumer-Financial-Services--Marketing---Lifestyle-Marketing--Jan-to-Jun-2027-_JR00011672)

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