[Skip to main content](#main-content) [OpenNash Jobs](https://jobs.opennash.com/) [Hiring report](/reports/hiring/) · [All Oversea-Chinese Banking jobs](https://jobs.opennash.com/companies/oversea-chinese-banking/) · [Search jobs](/search/) Oversea-Chinese Banking · OCBC Malaysia, Menara OCBC # Executive Director, Customer Segment Proposition OCBC Malaysia, Menara OCBC Full-time Director Executive & Management Listed on Oversea-Chinese Banking’s official careers site. Posted April 14, 2026. Check that it is still open and apply there. [Apply on Oversea-Chinese Banking’s careers site →](https://ocbc.wd102.myworkdayjobs.com/en-US/External/job/OCBC-Malaysia-Menara-OCBC/Executive-Director--Customer-Segment-Proposition_JR00007041) [OpenNash Jobs](https://jobs.opennash.com/) / [Oversea-Chinese Banking](https://jobs.opennash.com/companies/oversea-chinese-banking/) / Executive Director, Customer Segment Proposition ## Job description ### WHO WE ARE As Singapore’s longest established bank, we have been dedicated to enabling individuals and businesses to achieve their aspirations since 1932. How? By taking the time to truly understand people. From there, we provide support, services, solutions, and career paths that meet their individual needs and desires. Today, we’re on a journey of transformation. Leveraging technology and creativity to become a future-ready learning organisation. But for all that change, our strategic ambition is consistently clear and bold, which is to be Asia’s leading financial services partner for a sustainable future. We invite you to build the bank of the future. Innovate the way we deliver financial services. Work in friendly, supportive teams. Build lasting value in your community. Help people grow their assets, business, and investments. Take your learning as far as you can. Or simply enjoy a vibrant, future-ready career. Your Opportunity Starts Here. This is the broad job description of the job profile. Definitive job description should be reviewed and discussed between you and your manager. Customer Segment Proposition Specialist Why Join Imagine being part of a team that shapes the future of banking by understanding the needs of our customers. As a Customer Segment Proposition Specialist at OCBC, you'll play a key role in developing innovative solutions that meet the evolving needs of our customers. You'll have the opportunity to work with cross-functional teams to design and deliver customer-centric propositions that drive business growth. How you succeed To succeed in this role, you'll need to have a deep understanding of our customers' needs and preferences. You'll work closely with stakeholders to gather insights, identify opportunities, and develop targeted propositions that meet the needs of specific customer segments. You'll need to be able to balance business objectives with customer needs, and collaborate with teams to bring propositions to life. What you do - Conduct market research and analysis to identify customer needs and trends - Develop customer segment propositions that meet business objectives and customer needs - Collaborate with cross-functional teams to design and deliver propositions - Work with stakeholders to gather insights and feedback on propositions - Analyse data to measure the effectiveness of propositions and identify areas for improvement Who you are - A degree in Marketing, Business, or a related field - At least 10 years of experience in marketing, product development, or a related field - Strong analytical and problem-solving skills - Excellent communication and collaboration skills - Ability to think creatively and develop innovative solutions - Strong understanding of customer needs and preferences Who we are As Singapore's longest established bank, we have been dedicated to enabling individuals and businesses to achieve their aspirations since 1932. How? By taking the time to truly understand people. Innovate the way we deliver financial services. Work in friendly, supportive teams. Build lasting value in your community. Your Opportunity Starts Here. What we offer Competitive base salary. A suite of holistic, flexible benefits to suit every lifestyle. Community initiatives. Industry-leading learning and professional development opportunities. Equal opportunity. Fair employment. Selection based on ability and fit with our culture and values. Your wellbeing, growth and aspirations are every bit as cared for as the needs of our customers. ### What we offer Competitive base salary. Community initiatives. Industry-leading learning and professional development opportunities. ## At a glance - Posted by the employer: Apr 14, 2026 - First seen by OpenNash: Oct 13, 2026 - Last checked: Oct 20, 2026 - Listed for: 189 days - Location: OCBC Malaysia, Menara OCBC - Employment type: Full-time[Apply on Oversea-Chinese Banking’s careers site →](https://ocbc.wd102.myworkdayjobs.com/en-US/External/job/OCBC-Malaysia-Menara-OCBC/Executive-Director--Customer-Segment-Proposition_JR00007041) ## More jobs at Oversea-Chinese Banking ### [AM, Segment Management](https://jobs.opennash.com/companies/oversea-chinese-banking/jobs/66bece6a41c4a36149fc/) OCBC Malaysia, Menara OCBC ### [Business Management - AVP](https://jobs.opennash.com/companies/oversea-chinese-banking/jobs/ff3c0393a892404a5112/) OCBC Malaysia, Menara OCBC ### [Dealer, Asset Liability Management](https://jobs.opennash.com/companies/oversea-chinese-banking/jobs/8903a4edc956db4ee71f/) OCBC Malaysia, Menara OCBC ### [Executive Director, International Business](https://jobs.opennash.com/companies/oversea-chinese-banking/jobs/0d9c963c74de6331384c/) OCBC Malaysia, Menara OCBC ### [Outsourcing Services Management](https://jobs.opennash.com/companies/oversea-chinese-banking/jobs/534635e01c798b02de95/) OCBC Malaysia, Menara OCBC ## Similar jobs at other companies ### [Client Executive - Manufacturing & Automotive Segment](https://jobs.opennash.com/companies/ntt/jobs/c3d35d6d4025713a0d42/) NTT · Bangkok, Thailand ### [Segment Specialist](https://jobs.opennash.com/companies/abb/jobs/36374cc754d6aee4487b/) ABB · Beijing, China ### [Segment Specialist](https://jobs.opennash.com/companies/abb/jobs/07dc8f877764b0444127/) ABB · Shanghai, China ### [Customer Service Executive](https://jobs.opennash.com/companies/grasim-industries/jobs/f1ea93fb8129371e075e/) Grasim Industries · Karnataka OpenNash lists jobs from employers’ own careers sites and does not handle applications. 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