[Skip to main content](#main-content)

[OpenNash Jobs](https://jobs.opennash.com/)
[Hiring report](/reports/hiring/) · [All NetEase jobs](https://jobs.opennash.com/companies/netease/) · [Search jobs](/search/)

NetEase

# Marketing Campaign (IP/Branding)

United Kingdom - Guildford Onsite On-site Marketing 

Listed on NetEase’s official careers site. Listed as of October 11, 2026. Check that it is still open and apply there.
[Apply on NetEase’s careers site →](https://job-boards.greenhouse.io/neteasegames/jobs/4927744007)

[OpenNash Jobs](https://jobs.opennash.com/) / [NetEase](https://jobs.opennash.com/companies/netease/) / Marketing Campaign (IP/Branding)

## Job description

### About NetEase Games

As a leading internet technology company based in China, NetEase, Inc. (NASDAQ: NTES and HKEX:9999, “NetEase”) provides premium online services centered around content creation. With extensive offerings across its expanding gaming ecosystem, the Company develops and operates some of China’s most popular and longest-running mobile and PC games. Powered by industry-leading in-house R&D capabilities in China and globally, NetEase creates superior gaming experiences, inspires players, and passionately delivers value for its thriving community worldwide.

By infusing play with culture and education with technology, NetEase transforms gaming into a meaningful vehicleto build a more entertaining and enlightened world. NetEase’s ESG initiatives are among the best in the global media and entertainment industry, earning it a distinction as one of theS&P Global Industry Movers and an “A” rating from MSCI.

### For more information, please visit

[http://ir.netease.com/](http://ir.netease.com/) Responsibilities: Develop and implement IP collaboration strategies and plans according to product milestones and needs. Responsible for cross-industry brand partnerships, driving brand integrations both inside and outside the game. Conduct market research for project expansion to identify suitable partners for online and offline promotions. Plan communication strategies for brand and IP collaborations and take accountability for the effectiveness of partnership campaigns.

### Requirements

Bachelor’s degree or above, with a strong passion for games. Familiarity with the content andviral mechanisms of major overseas social media platforms, possessing a keen sense of popular trends and trending memes in international markets, and the ability to transform trending topics into creative ideas. Possess certain brand and media resources. Ability to review campaign performance by integrating marketing activities, product conversion, and user research data,and optimize future promotional efforts accordingly.

Strong learning and execution skills; open-minded and inclusive in cross-cultural communication, with excellent teamwork spirit and resilience under pressure. Fluent in English, capable of using it as aworking language. Proficiency in Chinese is required for this position, as daily communication and collaboration with game development team based in China are essential to the responsibilities of the position.

### Note

All UK-based positions are eligible for visa sponsorship.

## At a glance
- Posted by the employer: Not stated
- First seen by OpenNash: Jul 30, 2026
- Last checked: Oct 11, 2026
- Listed for: 73 days
- Location: United Kingdom - Guildford Onsite
- Work arrangement: On-site[Apply on NetEase’s careers site →](https://job-boards.greenhouse.io/neteasegames/jobs/4927744007)

## More jobs at NetEase

### [Community Manager](https://jobs.opennash.com/companies/netease/jobs/d1487f670fe83ca583db/)

United Kingdom - Guildford Onsite

### [Esport Specialist](https://jobs.opennash.com/companies/netease/jobs/6e9af416bd37dcc7bd97/)

United Kingdom - Guildford Onsite

### [Overseas Content Marketing Specialist](https://jobs.opennash.com/companies/netease/jobs/d423b699cf0eeb4dcbba/)

Bothell - Onsite +3 more

### [Senior Product Marketing Manager](https://jobs.opennash.com/companies/netease/jobs/659782b9e735648f9701/)

Singapore-Guoco Midtown

### [Character Performance Animator](https://jobs.opennash.com/companies/netease/jobs/585a12ef3d904fc23558/)

Canada-Remote +2 more

## Similar jobs at other companies

### [Marketing Digital Campaign & Virtual Events Specialist](https://jobs.opennash.com/companies/arrow-electronics/jobs/78f016faa365a64c56a7/)

Arrow Electronics · Interior C, Guadalajara, JAL, Mexico

### [Stage - Marketingcommunicatie Branding & Campaign](https://jobs.opennash.com/companies/tui/jobs/ed75c650dc9f6447e3bb/)

TUI · Oostende, BEL

### [branding contents manager](https://jobs.opennash.com/companies/richemont/jobs/a6e17fe8acfed5df1322/)

Richemont 

### [Recruitment and Branding Intern](https://jobs.opennash.com/companies/siemens/jobs/8a403bb8ade9f88f32c5/)

Siemens 

### [Recruiting & Employer Branding Specialist Lombardia](https://jobs.opennash.com/companies/banca-mediolanum/jobs/7d69c7305b8e288de478/)

Banca Mediolanum · Banca Mediolanum Sede

OpenNash lists jobs from employers’ own careers sites and does not handle applications.
Dates come from the employer where stated; “first seen” and “last checked” are our own observations.

OpenNash Jobs · Official listings with dates and links to the employer. [Weekly hiring report](/reports/hiring/) · [Methodology](/methodology/)