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L'Oréal · New York, NY

# Manager - TikTok Shop Affiliate (LDB)

New York, USA Full-time Manager or lead {'@type': 'MonetaryAmount', 'currency': '', 'value': {'@type': 'QuantitativeValue', 'unitText': ''}} 

Listed on L'Oréal’s official careers site. Posted October 12, 2026. Check that it is still open and apply there.
[Apply on L'Oréal’s careers site →](https://careers.loreal.com/en/job/new-york/manager-tiktok-shop-affiliate-ldb/3456/45862004544)

[OpenNash Jobs](https://jobs.opennash.com/) / [L'Oréal](https://jobs.opennash.com/companies/loreal/) / Manager - TikTok Shop Affiliate (LDB)

## Job description

### Job Title

Manager - TikTok Shop Affiliate (LDB)

### Division

L'Oréal Dermatological Beauty Division (LDB)

### Location

New York, NY (10 Hudson Yards)

### Reports To

AVP - TikTok Shop (LDB)

### WHO WE ARE

For more than a century, L'Oréal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity. At L'Oréal Dermatological Beauty, our mission is to make a positive impact on people's lives by developing and promoting products and services that meet skin health needs, working hand-in-hand with dermatologists, pharmacists, and other healthcare professionals.

Our brand portfolio includes La Roche-Posay, CeraVe, Vichy, SkinCeuticals and SkinBetter Science. At L’Oréal, our Digital team is an opportunity to be at the center of L'Oréal's digital transformation. We are determined to be pioneers in the new beauty tech world, and by incorporating digital into everything that we do, we are creating a better relationship with our consumers. When beauty and tech collide, the impossible can happen!

Come join our dynamic team!

### WHAT YOU WILL DO

The Manager, TikTok Shop Affiliate is the strategic champion of our creator engagement ecosystem for LDB. This role is responsible for leading the growth of our Social Commerce presence on TikTok, developing a full-funnel affiliate model that drives both brand love and conversion — with a distinctive focus on cultivating and managing partnerships with healthcare professional (HCP) creators alongside traditional beauty affiliates.

The ideal candidate possesses a 'Math and Magic' mindset — leveraging deep analytical insight to fuel viral creativity while navigating the added complexity of compliant, claims-safe HCP and affiliate content. You will scale performance through high-impact content, manage an expansive creator and HCP network, and maintain a rigorous pulse on platform trends to drive innovation and engagement. This person must be an active TikTok content creator with affiliate status and working access to TikTok's Affiliate Center.

### Responsibilities

Performance Tracking and Business Intelligence Comprehensive KPI Management: Track and report on channel metrics including GMV, AOV, Sampling, conversion rates, and active affiliate/HCP counts to link creator performance directly to sales targets.

### Full Funnel Data Analysis

Analyze performance via TikTok Business Suite and Seller Center to identify optimization opportunities and deep conversion insights.

### Executive Insights

Deliver weekly, monthly, quarterly & annual reporting with clear, actionable recommendations for senior leadership.

### Creator ROI Monitoring

Manage affiliate incentive budgets and commission boosts with a focus on ROI and ROAS to ensure efficient resource allocation. Creator Community, HCP & Affiliate Management Strategic Pipeline Scaling: Personally identify, vet, and recruit high-impact affiliates and HCP creators beyond agency-sourced talent, based on monthly targets, to expand brand reach.

### High Tier Relationship Management

Build and manage relationships with top-tier creators and dermatologist/HCP partners through direct outreach.

### Community Nurturing and Retention

Foster the creator and HCP community by hosting in-person events, moderating webinars, and managing active communications via platforms like Lark, Discord, and the TikTok Shop Affiliate Center.

### Contract and Terms Negotiation

Lead negotiations for creator and HCP terms, including specific deliverables, usage rights, exclusivity, and timelines, in partnership with Legal to ensure medical/regulatory compliance.

### Compliance and Risk Mitigation

Monitor creator and HCP content daily for compliance, flagging violations of brand or regulatory guidelines and executing demonetization protocols when necessary, in close coordination with Medical/Legal/Regulatory.

### Activation and Content Innovation Best in Class Modeling

Lead by example by filming first-party TikTok content that models high-quality storytelling and product education for the affiliate network.

### Data Driven Creative Briefing

Develop personalized briefs by gathering product details, legal/regulatory claims, and content direction in consultation with Brand Marketing, Medical, and the Manager, Content.

### Platform Intelligence

Monitor algorithm shifts and trending sounds to translate platform intelligence into actionable creative pivots and updated creator briefs.

### Content Optimization and Testing

Execute A/B tests on content formats and review top-performing content for paid media boosting recommendations. Campaign Execution and Cross-Functional Collaboration Sampling and Logistics Strategy: Develop and manage a sampling strategy and gifting operations, including order placement and shipment tracking, for both affiliates and HCP partners.

### Operational Excellence

Serve as the primary point of contact for TikTok Shop Partners to ensure execution remains aligned with LDB's strategic goals and brand standards.

### Internal Thought Leadership

Act as the subject matter expert on TikTok Shop affiliate and HCP strategy for Marketing, Analytics and Insights, and divisional stakeholders.

### TikTok Shop Campaigns

Oversee the full lifecycle of TikTok Shop affiliate campaigns, ensuring alignment with broader brand campaigns and a unified customer experience.

### WHAT WE ARE LOOKING FOR

Required Qualifications: 4+ years of experience in influencer marketing, with a heavy emphasis on TikTok and/or TikTok Shop. Bachelor's degree in Digital Marketing, Marketing, Communications, or a related field. Advanced expertise in contract negotiations and relationship management with high-tier/VIP influencers, HCPs, or talent agencies. In-depth experience in creator briefing, influencer community management, and budget oversight, ideally for a dermo skincare, skincare, or medically-adjacent beauty brand.

Proficiency in TikTok Business Suite, TikTok Shop Seller Center, Sprinklr, Traackr, Lark, Discord, and editing platforms. Being present in the office three days a week is considered an essential function of all office-based roles for eligible full-time employees. Authorization to work in the United States on a full-time, permanent, ongoing basis is required. No immigration support/sponsorship offered for this role.

### Preferred Qualifications

Corporate experience within dermocosmetics, skincare, healthcare, or lifestyle sectors. Experience recruiting, briefing, or managing healthcare professional (dermatologist, nurse, esthetician) creators. Advanced skills in project management, data storytelling, and presentation execution.

### WHAT'S IN IT FOR YOU

Salary Range: $98,400 - $140,200 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level) Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan) Hybrid Work Policy (3 Days in Office, 2 Days Work from Home) Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!) Access to Company Perks ( VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance) Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!) Employee Resource Groups (Think Tanks and Innovation Squads) Access to Mental Health & Wellness Programs Don’t meet every single requirement?

At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles! We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to access job openings or apply for a job on this site as a result of your disability. You can request reasonable accommodations by contacting USApplicationAccommodation@support.lorealusa.com. If you need assistance to accommodate a disability, you may request an accommodation at any time.

### Our Safe Together Plan

Your safety is our highest priority. We will proceed with caution and adhere to enhanced protection standards to ensure our sites are safe for all employees. We must all operate with the shared responsibility for each other’s health & safety in mind.

## At a glance
- Posted by the employer: Oct 12, 2026
- First seen by OpenNash: Oct 19, 2026
- Last checked: Oct 19, 2026
- Listed for: 7 days
- Location: New York, USA
- Employment type: Full-time
- Pay: {'@type': 'MonetaryAmount', 'currency': '', 'value': {'@type': 'QuantitativeValue', 'unitText': ''}}[Apply on L'Oréal’s careers site →](https://careers.loreal.com/en/job/new-york/manager-tiktok-shop-affiliate-ldb/3456/45862004544)

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