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L'Oréal · Shanghai, Shanghai Shi, China

# Sr. CRM Executive, Giorgio Armani

Shanghai, Shanghai Shi, China Full-time Senior individual contributor {'@type': 'MonetaryAmount', 'currency': '', 'value': {'@type': 'QuantitativeValue', 'unitText': ''}} Executive & Management 

Listed on L'Oréal’s official careers site. Posted October 11, 2026. Check that it is still open and apply there.
[Apply on L'Oréal’s careers site →](https://careers.loreal.com/en/job/shanghai/sr-crm-executive-giorgio-armani/3456/45800217280)

[OpenNash Jobs](https://jobs.opennash.com/) / [L'Oréal](https://jobs.opennash.com/companies/loreal/) / Sr. CRM Executive, Giorgio Armani

## Job description

Contribute to brand profitable growth by designing and implementing local CRM solutions to engage, retain, upsell &recruit consumers and leverage insight and data. Plan and deliver local CRM strategies across the brand encouraging customer retention and customer loyalty, promoting the brand and the new products.

Customer Journey Mapping - analyze touch points with the Brand and maximize commercial opportunities
- Partner and collaborate with cross-functional teams, including acquisition, analytics, eCommerce/merchandising, technology, creative, and sales
- Manage the local CRM Platform
- Implement and optimize the CRM platform use, ensue it works seamlessly across the organization and captures all required information at key points in the customer life cycle
- Work closely with all departments to ensure the CRM works effectively for all aspects of the brand/division
- Manage and monitor data acquisition strategy in line with Group recommendation
- Ensure the database is segmented effectively for targeted marketing activities in respect to local behaviors
- Execute local CRM Programs
- Create local CRM programs to engage consumer in line with local specifics Has a broad vision of CRM potentialities and foster cross brands, categories or divisions opportunities Maximize efficiency & costs: migrating when necessary to lower cost mediums Enhance local business opportunities through external partnerships

## Qualifications

Bachelor

## At a glance
- Posted by the employer: Oct 11, 2026
- First seen by OpenNash: Oct 19, 2026
- Last checked: Oct 19, 2026
- Listed for: 8 days
- Location: Shanghai, Shanghai Shi, China
- Employment type: Full-time
- Pay: {'@type': 'MonetaryAmount', 'currency': '', 'value': {'@type': 'QuantitativeValue', 'unitText': ''}}[Apply on L'Oréal’s careers site →](https://careers.loreal.com/en/job/shanghai/sr-crm-executive-giorgio-armani/3456/45800217280)

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Dates come from the employer where stated; “first seen” and “last checked” are our own observations.

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