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Kuaishou Technology · Beijing

# 线索获取专家（渠道投放方向）-【可灵AI】

Beijing 

Listed on Kuaishou Technology’s official careers site. Listed as of October 19, 2026. Check that it is still open and apply there.
[Apply on Kuaishou Technology’s careers site →](https://zhaopin.kuaishou.cn/#/official/social/job-info/32055)

[OpenNash Jobs](https://jobs.opennash.com/) / [Kuaishou Technology](https://jobs.opennash.com/companies/kuaishou-technology/) / 线索获取专家（渠道投放方向）-【可灵AI】

## Job description

### 渠道策略与预算管理
- 负责AI大模型商业化线索获取全渠道策略，覆盖巨量、百度、快手、信息流、搜索、垂类平台、联盟等多渠道；制定月度/ 季度投放预算分配，预算ROI管控，动态调整渠道结构，实现线索规模与成本最优，达成线索、SQL 目标；

### 投放全链路运营
- 负责账户搭建、计划搭建、人群定向、出价策略、落地页优化、A/B 测试；牵头素材方向输出，协同素材团队产出广告素材、表单、落地页，持续迭代点击率、表单提交率，降低获客成本；

### 线索质量治理
- 建立线索质量判别标准，区分有效/无效/垃圾线索；联动销售电销团队，回收线索拨打反馈，反哺投放定向、人群、素材；识别营业执照质量、客户意向度，减少低质量、虚假线索，提升线索择优，从源头改善销售人效；

### 数据复盘与模型迭代
- 搭建线索投放看板，监控消耗、曝光、表单量、线索成本、线索有效率、线索‑SQL 转化率；定期渠道复盘，定位流量、人群、素材问题；配合搭建线索分级模型，输出高意向客户特征，反哺投放策略，把投放从“买流量”升级为“买高质量商机”；

### 外部供应商&渠道管理
- 管理直投账户、外部代理、流量渠道供应商，评估渠道产出与质量，淘汰低效渠道，拓展新增优质流量渠道；把控结算、对账，规避作弊流量、刷量线索风险；

### 跨业务协同
- 对齐电销团队业务目标，同步线索供给节奏；接收销售侧反馈，持续优化线索供给质量；参与业务策略讨论，对齐长期智能化线索获取方向。 1、3‑5 年B端投放/线索获取投放经验，有AI大模型、SaaS、云服务、企业服务类投放经验优先，熟悉搜索+信息流多渠道投放； 2、懂线索全链路：懂从广告曝光→表单线索→电销触达→SQL 商机完整闭环，不只看表单成本，关注线索有效率与后端转化； 3、具备数据分析能力，能独立做渠道管理复盘，会通过数据定位人群、素材、落地页问题；有线索质量治理、反垃圾线索实战经验； 4、较强的跨部门协同能力，能够跟电销销售团队对齐需求，把业务侧反馈落地到投放策略； 5、结果导向，能扛预算与业务指标；具备渠道拓展、供应商管理经验； 6、加分项：懂BPO、RPO、电销业务模式；有线索分级、线索标签体系建设经验；火山 / 字节 / 百度 B 端投放实操经验。

## At a glance
- Posted by the employer: Not stated
- First seen by OpenNash: Oct 19, 2026
- Last checked: Oct 19, 2026
- Listed for: Under a day
- Location: Beijing[Apply on Kuaishou Technology’s careers site →](https://zhaopin.kuaishou.cn/#/official/social/job-info/32055)

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Dates come from the employer where stated; “first seen” and “last checked” are our own observations.

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