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Inner Mongolia Yili · 北京市-丰台区

# 液奶电商内容业务单元主播

北京市-丰台区 

Listed on Inner Mongolia Yili ’s official careers site. Posted October 21, 2026. Check that it is still open and apply there.
[Apply on Inner Mongolia Yili ’s careers site →](https://yili.hotjob.cn/wt/yili/web/templet1000/index/corpwebPosition1000yili!gotoPostListForAjax?positionType=&brandCode=1&recruitType=2&showComp=true#postId=534665)

[OpenNash Jobs](https://jobs.opennash.com/) / [Inner Mongolia Yili ](https://jobs.opennash.com/companies/inner-mongolia-yili/) / 液奶电商内容业务单元主播

## Job description

### 内容创作与直播执行
- 负责在自建直播间策划并执行高质量的直播内容，包括但不限于产品介绍、互动游戏、才艺展示、话题讨论等，以吸引并维持观众兴趣，提升直播间活跃度与粉丝粘性。

### 粉丝运营与维护
- 积极与粉丝互动，解答疑问，建立良好关系，通过有效沟通促进粉丝转化，提升粉丝忠诚度及购买意愿。

### 销售目标达成
- 根据品牌或店铺的销售目标，制定并执行直播销售策略，有效推广商品，完成销售目标，提升销售额。

### 数据分析与优化
- 定期分析直播数据（如观看人数、互动率、转化率等），根据数据反馈调整直播内容和策略，持续优化直播效果。

### 知识内容
- （1）有较好的行业发展洞察能力，熟悉食品、乳品等品牌的产品及行业发展趋势； （2）掌握直播话术、节奏控制、氛围营造等直播技巧，能够灵活应对直播中的各种情况； （3）了解抖音平台规则、算法机制及用户行为，熟悉社交媒体营销趋势和策略。

### 经验
- （1）专业经验：抖音直播经验；最好具备食品饮料行业抖音直播、有大型营销直播经验。

### 任职要求
- 本科及以上学历；专业不限，市场营销、传播类、表演类相关专业优先。在符合关键历练要求，满足岗位实际工作要求下，学历、专业、经验等条件可放宽

### 工作年限
- 1年及以上 简历接收周期：2026-10-21~2026-12-20

## At a glance
- Posted by the employer: Oct 21, 2026
- First seen by OpenNash: Oct 29, 2026
- Last checked: Nov 5, 2026
- Listed for: 15 days
- Location: 北京市-丰台区[Apply on Inner Mongolia Yili ’s careers site →](https://yili.hotjob.cn/wt/yili/web/templet1000/index/corpwebPosition1000yili!gotoPostListForAjax?positionType=&brandCode=1&recruitType=2&showComp=true#postId=534665)

## Hiring at Inner Mongolia Yili 
- Open jobs: 1,373
- New in the last 7 days: After two weekly collections
- Tracked since: Oct 20, 2026

[All Inner Mongolia Yili jobs](https://jobs.opennash.com/companies/inner-mongolia-yili/) · [Weekly hiring report](/reports/hiring/)

## More jobs at Inner Mongolia Yili 

### [液奶销售部电商内容单元电商运营专员](https://jobs.opennash.com/companies/inner-mongolia-yili/jobs/5634d1d46df7baf77373/)

北京市-丰台区

### [液奶销售部电商运营专员（快手运营方向）](https://jobs.opennash.com/companies/inner-mongolia-yili/jobs/8233a83ac0d803d212e6/)

北京市-丰台区

### [液奶销售部电子商务公司京东业务单元电商运营经理](https://jobs.opennash.com/companies/inner-mongolia-yili/jobs/f27db4e3ff9d979764a6/)

北京市-丰台区

### [液奶销售部电子商务公司内容单元直播场控（订单履约方向）](https://jobs.opennash.com/companies/inner-mongolia-yili/jobs/831802e847d8a969b8e1/)

北京市-丰台区

### [特渠专员（北京）](https://jobs.opennash.com/companies/inner-mongolia-yili/jobs/59da5aead493582244e7/)

北京市-丰台区

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