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Hoya · Malaysia

# Senior Trade Marketing Executive

Malaysia On-site Full-time Senior individual contributor Marketing 

Listed on Hoya’s official careers site. Posted October 5, 2026. Check that it is still open and apply there.
[Apply on Hoya’s careers site →](https://fa-esta-saasfaprod1.fa.ocs.oraclecloud.com/hcmUI/CandidateExperience/en/sites/CX_1001/job/2809)

[OpenNash Jobs](https://jobs.opennash.com/) / [Hoya](https://jobs.opennash.com/companies/hoya/) / Senior Trade Marketing Executive

## Job description

### Key Responsibilities

Plan and execute trade marketing campaigns, product launches and channel activation programs. Manage roadshows, dealer meetings, conferences, training events and in-store activations. Coordinate with sales teams, retailers, distributors, agencies and vendors to ensure effective campaign execution. Develop and manage POSM, merchandising materials, sales tools and promotional assets. Monitor project timelines, budgets, logistics and operational requirements.

Analyze campaign performance and prepare reports with actionable recommendations. Support vendor sourcing, quotation comparison, purchase order processing and budget tracking. Conduct market visits and gather customer and channel feedback to improve marketing effectiveness.

### Requirements

Bachelor's Degree in Marketing, Business, Communications or related discipline. Minimum 4-6 years of relevant experience in trade marketing or channel marketing. Strong understanding of retail execution, B2B2C marketing and campaign management. Excellent project coordination, communication and stakeholder management skills. Proficiency in Microsoft Excel and PowerPoint. Experience in healthcare, optical, medical devices, FMCG or retail industry is an added advantage.

Fluent in English and Bahasa Malaysia.

## At a glance
- Posted by the employer: Oct 5, 2026
- First seen by OpenNash: Oct 23, 2026
- Last checked: Oct 23, 2026
- Listed for: 18 days
- Location: Malaysia
- Work arrangement: On-site
- Employment type: Full-time[Apply on Hoya’s careers site →](https://fa-esta-saasfaprod1.fa.ocs.oraclecloud.com/hcmUI/CandidateExperience/en/sites/CX_1001/job/2809)

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Dates come from the employer where stated; “first seen” and “last checked” are our own observations.

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