[Skip to main content](#main-content) [OpenNash Jobs](https://jobs.opennash.com/) [Hiring report](/reports/hiring/) · [All First Citizens Bank (NC) jobs](https://jobs.opennash.com/companies/first-citizens-bank-nc/) · [Search jobs](/search/) First Citizens Bank (NC) · Raleigh, North Carolina +3 more # Senior Product Manager Raleigh, North Carolina +3 more Remote Full-time Manager or lead Product Listed on First Citizens Bank (NC)’s official careers site. Posted October 13, 2026. Check that it is still open and apply there. [Apply on First Citizens Bank (NC)’s careers site →](https://external-firstcitizens.icims.com/jobs/35895/login) [OpenNash Jobs](https://jobs.opennash.com/) / [First Citizens Bank (NC)](https://jobs.opennash.com/companies/first-citizens-bank-nc/) / Senior Product Manager ## Job description ### Overview This is a remote role that may be hired in the following states: California, New York, Massachusetts, North Carolina At First Citizens Bank, we believe meaningful careers are built through meaningful relationships. For more than 125 years, we've supported our clients, communities and colleagues through a culture rooted in connection, collaboration and long-term success. The Enterprise Marketing team is seeking a Senior Product Manager, Marcom Central responsible for the strategy, governance, adoption, and continuous improvement of the Marcom Central platform. This position is accountable for maximizing the value of the platform through effective product management, stakeholder engagement, platform optimization, and roadmap execution. Reporting to the Marketing Risk Governance and Tools leader, this role serves as the business owner for Marcom Central platform capabilities, related assets, and print fulfillment. ### Responsibilities & Qualifications Duties & Responsibilities: Lead all phases of the Marcom Central product lifecycle, including strategy, planning, design, development, implementation, and optimization. Define and maintain the product roadmap aligned with business objectives. Develop business requirements, user stories, and functional specifications. Serve as the primary business owner and subject matter expert for Marcom Central. Manage platform governance, taxonomy standards, metadata frameworks, user permissions, and asset lifecycle processes. Evaluate market trends, marketing technology innovations, and customer needs to inform product strategy. Monitor platform utilization and user engagement metrics to drive continuous improvement. Partner with stakeholders across Marketing, Sales, Compliance, Legal, Technology, and Operations. Lead training, change management, and user adoption initiatives. Governance & Execution In partnership with Marketing Risk Governance, establish governance standards and operating procedures for Marcom Central digital assets and platform administration. Maintain Marcom Central asset governance processes, audits, metadata management, and lifecycle controls. Manage vendor relationships and coordinate issue resolution. Develop reporting and analytics to measure adoption, usage, and business value. Facilitate cross-functional meetings and communicate roadmap progress to leadership. ### Preferred Skills 7-10 years of experience in product management, marketing operations, DAM, content management, or marketing technology. Experience managing enterprise software or marketing platforms. Strong analytical, communication, and stakeholder management skills. Ability to influence and build consensus across large organizations. Experience with Marcom Central or similar DAM/MRM platforms. Experience in financial services or other regulated industries. Experience supporting print-on-demand and collateral fulfillment workflows. M BA, Master's degree, or Product Management certification preferred. Additional Information If hired in California, New York or Massachusetts the base pay for this position is generally between $98,282.61 and, $135,000. Actual starting base pay will be determined based on skills, experience, location, and other non-discriminatory factors permitted by law. For some roles, total compensation may also include variable incentives, bonuses, benefits, and/or other awards as outlined in the offer of employment. Benefits are an integral part of total rewards and First Citizens Bank is committed to providing a competitive, thoughtfully designed and quality benefits program to meet the needs of our associates. More information can be found at [https://jobs.firstcitizens.com/benefits](https://jobs.firstcitizens.com/benefits). ## At a glance - Posted by the employer: Oct 13, 2026 - First seen by OpenNash: Oct 10, 2026 - Last checked: Oct 17, 2026 - Listed for: 7 days - Location: Raleigh, North Carolina +3 more - Work arrangement: Remote - Employment type: Full-time[Apply on First Citizens Bank (NC)’s careers site →](https://external-firstcitizens.icims.com/jobs/35895/login) ## More jobs at First Citizens Bank (NC) ### [2027 IT Summer Intern - Business Systems Analyst (Raleigh, NC)](https://jobs.opennash.com/companies/first-citizens-bank-nc/jobs/76c84835a618ba9d2363/) Raleigh, North Carolina ### [2027 IT Summer Intern - Systems Engineer (Raleigh, NC)](https://jobs.opennash.com/companies/first-citizens-bank-nc/jobs/2d932963808a38955dfb/) Raleigh, North Carolina ### [2027 Summer Intern - ABL (New York, NY or Charlotte, NC)](https://jobs.opennash.com/companies/first-citizens-bank-nc/jobs/8ebea0ba1a41b2a97c0b/) New York +1 more ### [2027 Summer Intern - Accounting & Business Systems (Morristown, NJ)](https://jobs.opennash.com/companies/first-citizens-bank-nc/jobs/3ebe57adf551beb7179d/) Morristown, New Jersey ### [2027 Summer Intern - Accounting Business Systems Analyst (Raleigh, NC)](https://jobs.opennash.com/companies/first-citizens-bank-nc/jobs/0d6b7c40666499311963/) Raleigh, North Carolina ## Similar jobs at other companies ### [Senior Product Associate, Growth Product](https://jobs.opennash.com/companies/jpmorganchase/jobs/3e8e00901f7c77a19a4e/) JPMorganChase · Wilmington, DE, United States ### [Product Manager, Product and Solutions Marketing Analytics](https://jobs.opennash.com/companies/cardinal-health/jobs/9ef71e2262de25f503d5/) Cardinal Health · International ### [Product Director - Head of Product Practices](https://jobs.opennash.com/companies/jpmorganchase/jobs/a67ce93c80cada509cbe/) JPMorganChase · Jersey City, NJ, United States ### [Staff Product Manager, Product Planning](https://jobs.opennash.com/companies/qualcomm/jobs/dcdd0a0e393a454ad60b/) Qualcomm · San Diego, California, United States of America OpenNash lists jobs from employers’ own careers sites and does not handle applications. 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